Salsify Ecommerce Blog
Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.
Featured
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minute read
Forrester Names Salsify a 2023 Leader in Product Information Management (PIM)
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Featured
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2 minute read
Salsify Publishes 2023 Equity, Diversity, and Inclusion (ED&I) Report [Download]
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Featured
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minute read
Lights, Camera, Barbie! 5 Out-of-the-Box Brand Marketing Strategies From the Barbie Movie
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Popular Topics:
Omnichannel Commerce Strategy
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minute read
8 Quick Tips for Performance-Driving SEO for Product Pages
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Product Page Optimization
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minute read
10 Brand Examples of Click-Driving Product Images, Videos, and More To Inspire
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Digital Shelf Summit
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minute read
Summit Spotlight: Salsify Leaders Share How To Advance to the Next Decade of the Digital Shelf
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Omnichannel Commerce Strategy
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minute read
Omnichannel Strategy: Here Are the Top 3 Drivers of Omnichannel Profitability
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Ecommerce Trends
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minute read
Digital-Influenced Retail Will Describe 70% of U.S. Sales by 2027 — What Does This Mean for Brands?
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Brands
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minute read
How Frequently Do Retailer Requirements Change — and How Can Brands Keep Up?
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Omnichannel Commerce Strategy
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minute read
Ecommerce Marketing Trends: What Can Brands Learn From the Success of the 'Stanley Cup'?
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Ecommerce Trends
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minute read
Social Media Commerce and the Growing Social Shopping Renaissance
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Product Page Optimization
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minute read
How a PIM Solution Drives Top-Line Growth By Managing Product Experiences
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Salsify News
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minute read
What Is the Next Generation of Product Experience Management (PXM)? [DOWNLOAD]
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Ecommerce Trends
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minute read
7 Surprising Online Shopping Trends Brands Should Lean Into
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Ecommerce GTM Strategy
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minute read
How To Build a Winning Ecommerce Tech Stack
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Product Page Optimization
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minute read
How To Preserve Image Quality For Richer Product Images
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Omnichannel Commerce Strategy
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minute read
10 Tips for Spring Cleaning Your 2024 Ecommerce Strategy
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Ecommerce Trends
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minute read
Recession 2024? How Shoppers Are Responding to Economic Shifts
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Ecommerce Trends
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minute read
What You Can Learn From the Most Trusted Brands
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Ecommerce Trends
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minute read
AI Ecommerce: Experts Share What Makes a Winning Strategy
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Digital Shelf Insights
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minute read
How To Build Brand Trust From Cart to Checkout
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Ecommerce Marketing
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minute read
Meet the ‘Goldilocks Shopper’: How ‘Just Right’ Omnichannel Experiences Can Help Brands
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Ecommerce Research and Data
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minute read
How Much Time Do Shoppers Spend in the Consumer Buying Journey?
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Ecommerce GTM Strategy
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minute read
How To Choose the Best PIM Software
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Ecommerce Trends
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minute read
What Drives the Consumer Purchase Decision Process?
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Ecommerce Leadership and Teams
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minute read
How Every Team Benefits From a Single Source of Truth for Product Content
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Ecommerce Trends
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minute read
2024 Digital Consumer Report Examines Consumer Behavior and Reveals Valuable Insights
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Ecommerce Trends
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minute read
2024 Shopper Behavior: Here’s Why Shoppers Aren’t Buying Your Products
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Ecommerce Trends
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minute read
Order Tracking Suits You: Trends in Shipping and Delivery Per Shoppers
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Product Page Optimization
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minute read
High-Converting Product Pages: How To Drive Clicks From Search
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Ecommerce Trends
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minute read
Online Shopping vs. In Store Shopping: Why Are Shoppers Turning to Ecommerce?
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Ecommerce GTM Strategy
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minute read
First-Party vs. Second-Party vs. Third-Party Data: What’s the Difference?
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Ecommerce GTM Strategy
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minute read
Customer Buying Journey: Where Do Modern Shoppers Discover New Products and Brands?
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Omnichannel Commerce Strategy
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minute read
How To Achieve Success With Salsify Workflow
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Ecommerce Trends
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minute read
Consumer Buying Behavior: How Have Spending Habits Changed in 2024?
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Digital Shelf Insights
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minute read
Amazon Vendor Central: How To Become an Amazon Vendor
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Digital Shelf Insights
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minute read
Amazon B2B: The Pros and Cons of Amazon Business
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Ecommerce Marketing
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minute read
10 Creative Strategies for Customer Retention in Ecommerce
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Ecommerce Trends
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minute read
How Are Shoppers Using Ecommerce AI Tools?
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Omnichannel Commerce Strategy
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minute read
5 Brands With the Best Digital Experiences
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Ecommerce Trends
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minute read
Top Trends in Retail To Watch
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Ecommerce Leadership and Teams
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minute read
Salsify Certification Program: Foundations Training Path for Partners and Customers
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Product Page Optimization
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minute read
Baby Boomers’ Shopping Habits: What Do They Want From Brands?
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Ecommerce Trends
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minute read
Steal These Emails: 8 Product Recommendation Emails That Convert
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Omnichannel Commerce Strategy
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minute read
10 Ecommerce Growth Hacks To Drive Online Sales, Customer Engagement, and Brand Visibility
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Ecommerce Leadership and Teams
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minute read
Salsify Certification Program: Syndication Training
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Ecommerce Trends
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minute read
Amazon Influencers 101: Could They Be Valuable for Your Brand?
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Expert Insights
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minute read
Rob Gonzalez of Salsify: Reflections on the Last Decade of PIM
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Omnichannel Commerce Strategy
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minute read
Trend Forecasting: Top 10 Consumer Trends To Watch in 2024
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Ecommerce Trends
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minute read
Top Trends in Ecommerce To Watch in 2024
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Digital Shelf Insights
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minute read
Amazon Seller Central: How To Become a Seller on Amazon
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Omnichannel Commerce Strategy
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minute read
PXM vs. PIM: What Are the Differences?
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Ecommerce Trends
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minute read
What Does ‘Brand Loyalty’ Mean to Modern Shoppers?
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Featured
|
minute read
Forrester Names Salsify a 2023 Leader in Product Information Management (PIM)
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Product Page Optimization
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minute read
Click, Shoot, Sell: Product Photography Tips and Tricks
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Ecommerce GTM Strategy
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minute read
Top 10 Strategies To Reduce Your Shopping Cart Abandonment Rate
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Ecommerce GTM Strategy
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minute read
Why Is It Beneficial To Use Digital Catalogs?
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Ecommerce Trends
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minute read
Ecommerce Holidays: What Inclusive Marketing Is (And Why It Matters)
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Ecommerce Trends
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minute read
Messy Middles: Navigating the New Path To Purchase in Ecommerce
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Enhanced Content
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minute read
Art of the Product Title: Optimization Tips (With Winning Examples)
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Ecommerce Marketing
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minute read
Millennials vs. Gen X: What Do They Want From Brands?
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Ecommerce Trends
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Beyond Discounts: 10 Creative Ways To Drive Black Friday and Holiday Ecommerce Sales
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Ecommerce Marketing
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Unusual Shopping Behaviors Beyond Drunk Shopping and Midnight Splurges
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Omnichannel Commerce Strategy
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Riding the Ecommerce River: Top Amazon Marketing Strategy Tips for Sales Growth
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Omnichannel Commerce Strategy
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7 Excellent Product Description Writing Examples
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The Future of Commerce Is Now
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minute read
What's the Secret to a Top-Performing Media Mix?
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Ecommerce Technology
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minute read
How Generative AI Is Reshaping Product Development
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Omnichannel Commerce Strategy
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minute read
What Are the Differences Between Omnichannel Ecommerce vs. Multichannel Ecommerce?
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Digital Shelf Insights
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minute read
How To Demonstrate High Returns From Digital Ad Spend
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Featured
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2 minute read
Salsify Publishes 2023 Equity, Diversity, and Inclusion (ED&I) Report [Download]
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Ecommerce Trends
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minute read
How To Capture the Early Bird Holiday Shopper
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The Future of Commerce Is Now
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minute read
Upsetting the Apple Cart: How Economic Uncertainty Is Impacting Buying Behaviors
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Digital Shelf Insights
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minute read
What Is Retail Media, and How Does It Work?
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Omnichannel Commerce Strategy
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minute read
Gen Z vs. Gen Alpha: What Do They Want From Brands?
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Ecommerce GTM Strategy
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minute read
How To Clean Up Digital Marketplaces of Gray Market Sellers
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The Future of Commerce Is Now
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minute read
Top Retail Loss Prevention Strategies for Online and In-Store
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Ecommerce Marketing
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minute read
15 Email Marketing Types for Successful Ecommerce Campaigns
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The Future of Commerce Is Now
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minute read
Experiential Retail 101 — With Top Examples of Experiential Shopping
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Ecommerce GTM Strategy
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minute read
Ecommerce Seasonality: What Is It, and How Do You Plan For It?
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Omnichannel Commerce Strategy
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minute read
What Is Retail Therapy According to Modern Shoppers?
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Ecommerce Marketing
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minute read
Amazon A9 Algorithm vs. A10: Amazon Algorithm 101 for Product-Ranking Success
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Omnichannel Commerce Strategy
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minute read
Email Marketing for Ecommerce: Basics, Benefits, and Building a Strategy
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Ecommerce GTM Strategy
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How To Build a Social Commerce Strategy
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Omnichannel Commerce Strategy
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minute read
What Is User-Generated Content (UGC)? Plus 3 Winning Examples of UGC
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The Future of Commerce Is Now
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minute read
How To Use Marketing Psychology To Support the Buying Journey
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Omnichannel Commerce Strategy
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5 Essential Ecommerce Team Roles and Responsibilities
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Salsify
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minute read
How To Drive Growth With CRM in Ecommerce
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Salsify
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minute read
Shoppers Anonymous: An Inside Look at the Ecommerce Food and Beverage Shopping Experience
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Omnichannel Commerce Strategy
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minute read
5 Best DTC Websites With Excellent Shopping Experiences
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Omnichannel Commerce Strategy
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minute read
What Is a Director of Ecommerce?
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Ecommerce Trends
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minute read
Boosting Average Order Value (AOV): Why Will Shoppers Pay More?
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Ecommerce GTM Strategy
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minute read
How To Conduct a Competitive Analysis in Ecommerce
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Product Page Optimization
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minute read
Elevating Ecommerce User Experience (UX) for Global Brands and Retailers
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Digital Shelf Insights
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minute read
Digital Marketing for Ecommerce: The Secret to Increased Visibility and Sales
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Omnichannel Commerce Strategy
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minute read
Social Commerce Benefits for Businesses
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Enhanced Content
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minute read
Product Detail Page Examples: Personal Care Product and Beauty Brands
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Ecommerce GTM Strategy
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minute read
Essential Ecommerce Metrics for Data-Driven Growth
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Product Page Optimization
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minute read
How To Boost Your Product Page Conversion Rate
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Ecommerce Trends
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minute read
How Shoppable Content Drives Sales and Enhances Customer Experiences
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Ecommerce Trends
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minute read
How Phygital Transformation Creates Integrated Retail Experiences
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Ecommerce Trends
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minute read
3 Top Fashion Industry Trends for Apparel Brands
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Featured
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minute read
Lights, Camera, Barbie! 5 Out-of-the-Box Brand Marketing Strategies From the Barbie Movie
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Ecommerce Trends
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minute read
Voice Commerce: How Voice-Activated Devices Are Revolutionizing Ecommerce
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Ecommerce Trends
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minute read
Video Commerce: Live Stream Shopping and Storytelling for Brands and Retailers
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Ecommerce Trends
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minute read
Navigating Global Ecommerce: Challenges and Opportunities in International Markets
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Ecommerce Trends
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minute read
Subscription-Based Ecommerce: How To Win With Ecommerce Subscription
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Ecommerce Trends
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minute read
Fashion Resale Market: Trends, Growth, and the Future of Sustainable Retail
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Ecommerce Trends
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minute read
Could AI in Retail Reduce Post-Holiday Returns?
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Ecommerce Trends
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minute read
Bracketing Online Purchases: What It Is and How It Impacts Retailers
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Ecommerce Trends
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minute read
Ethical Commerce: Sustainability Considerations for Ecommerce Brands
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Ecommerce Trends
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minute read
The Top Ecommerce Trends for Toy Brands
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Brands
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minute read
3 of the Best Brand Collaborations in the Beauty Industry
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Ecommerce Trends
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minute read
First-Party Data: Unlocking Insights for Seamless and Targeted Shopping Experiences
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Ecommerce GTM Strategy
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minute read
What Are the Most Important Ecommerce Holiday Dates in 2023?
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Ecommerce Trends
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minute read
What Is Generative AI for Ecommerce? [DOWNLOAD]
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Ecommerce GTM Strategy
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minute read
How Can Toy and Baby Brands Best Utilize PXM?
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GDSN Data Pool
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minute read
How New GS1 Germany Compliance Requirements Impact GDSN Data and Brands
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Omnichannel Commerce Strategy
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minute read
Ecommerce Toolkit: What Brands and Retailers Need to Prepare for Holiday Shopping [Download]
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Ecommerce GTM Strategy
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minute read
How Top Toy Brands Are Activating Content To Win on the Digital Shelf
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Omnichannel Commerce Strategy
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When Digital Meets Physical: 6 Omnichannel Commerce Technologies Driving Customer Engagement
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Omnichannel Commerce Strategy
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minute read
Omnichannel vs. Unified Commerce: What You Need To Know
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Ecommerce Trends
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minute read
3 Sports and Outdoor Companies With Awesome Social Media Strategies
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Ecommerce GTM Strategy
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7 Viral Examples of Social Commerce From Winning Brands
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Ecommerce Trends
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5 of the Most Innovative Strategies Used by the Best Toy and Baby Brands
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Omnichannel Commerce Strategy
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How To Reach Shoppers With Channel and Customer Market Segmentation
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Ecommerce Trends
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Trustworthy Tech: How To Humanize Your Brand Messaging With AI Tools
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Omnichannel Commerce Strategy
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How To Build Brand Loyalty With Your DTC Business
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Ecommerce Trends
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minute read
Amazon Prime Day 2023: How To Get Your Product Content Ready
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Ecommerce Trends
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Web Design for Ecommerce: What Are the Best Product Page Design Trends?
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Salsify News
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minute read
Salsify Certification Program Launches GDSN Essentials Training
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Featured
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AI Commerce: 6 Top Ways To Use Artificial Intelligence in Ecommerce
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Omnichannel Commerce Strategy
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How Your Strategy for Social Media Marketing Can Boost Ecommerce Sales
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Omnichannel Commerce Strategy
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What Are the Biggest Online Shopping Holidays Worldwide?
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Featured
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Influencer Marketing 101 — With Tips for Partnering With Influencers
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Omnichannel Commerce Strategy
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How To Execute Omnichannel Digital Strategy in Retail
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Product Page Optimization
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Winning Product Detail Page Examples: Top Electronics Brands
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Ecommerce Trends
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The Top Ecommerce Trends for Electronics Brands
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Omnichannel Commerce Strategy
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How Has Omnichannel Commerce Impacted Impulse Buying?
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Ecommerce GTM Strategy
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6 Essential KPIs To Measure the Success of Your Product Content Strategy
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D2C Strategy
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6 D2C Apparel Brands Shaping the Future of Ecommerce
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Omnichannel Commerce Strategy
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How To Perform a Brand Assessment in 6 Simple Steps
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Ecommerce GTM Strategy
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How Furniture and Home Goods Brands Bring In-Store Experiences Online
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Product Page Optimization
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Ecommerce Content Optimization: Renew Your Product Content
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Salsify News
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Salsify's OpenAI Accelerator Eases Product Content Creation With AI
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Ecommerce GTM Strategy
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5 Home and Garden Brands Shaping the Future of Ecommerce
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Ecommerce GTM Strategy
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How To Build an Effective Ecommerce Site Merchandising Strategy
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Ecommerce Trends
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2023 Trends in the Global Economy: How Brands and Retailers Can Thrive
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Product Page Optimization
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Product Page Examples: Furniture and Home Goods Brands
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Omnichannel Commerce Strategy
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Consumer Trend Forecasting: What To Expect in 2023
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Customer Voices
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Tom Chattaway of Lifetime Brands Europe: Expand With Centralized Data
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Ecommerce GTM Strategy
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Winning Examples of Product Descriptions and How To Write Them
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Ecommerce GTM Strategy
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Are You Product Catfishing? Why Your Ecommerce Marketing Strategy Must Include Consistent Content
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Ecommerce Trends
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Top Home Furniture Trends And How Brands Can Keep Up
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Product Page Optimization
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3 Home and Garden Brands Winning With Enhanced Content
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Ecommerce Trends
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Consumers Want Store Brand Products — Here’s How to Do It Well (With Examples)
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Product Page Optimization
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Website Merchandising: What Is It and How Do I Manage It?
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Ecommerce GTM Strategy
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Sonesh Shah of Bosch: The Changing Home Improvement Buying Journey
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Product Page Optimization
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Winning Product Page Examples: Household and Brands
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Omnichannel Commerce Strategy
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Live Stream Shopping and Shoppable Video: Here’s What Shoppers Want
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Salsify News
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minute read
Ventana Research Names Salsify an 'Exemplary' Vendor in Product Experience Management (PXM)
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Ecommerce Trends
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Ecommerce Growth: How To Build a Revenue Growth Strategy
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Digital Shelf Insights
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Managing the Customer Experience: Leverage Customer Experience Data
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Ecommerce Trends
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What Amazon Shopping Trends Can Teach Us About Ecommerce
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Ecommerce GTM Strategy
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How To Accelerate Time to Market on Top Grocery Channels
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Omnichannel Commerce Strategy
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Channel Strategies: Understand and Implement an Omnichannel Ecosystem
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Ecommerce Trends
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What Is Social Commerce? The State of Social Media Shopping in 2023
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Product Page Optimization
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5 Tool Brands Shaping the Future of Ecommerce
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Expert Insights
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Here's Why ePacks Offer Enormous Opportunities for Brands
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Omnichannel Commerce Strategy
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Bad Data 101: How Errors Affect Your Business Performance
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Omnichannel Commerce Strategy
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What Are the Top Ecommerce Challenges for CPG Brands?
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Ecommerce Trends
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minute read
Why Consumers Are Online Shopping on Mobile Phones Inside Stores
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Product Page Optimization
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minute read
Consumer Research: Shoppers Worldwide Want an Omnichannel Experience
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Ecommerce Trends
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minute read
Top Consumer Trends Shaping Food, Beverage, and Alcohol
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Ecommerce Trends
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minute read
2023 Consumer Research Unpacks Global Shopper Insights
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Product Page Optimization
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Product Detail Page Examples: Winning Home Improvement Brands
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Ecommerce Trends
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minute read
What Is an AI Writing Assistant — And How Could It Help Brands and Retailers?
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Ecommerce Trends
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This Blog Post Was Written by an AI Bot — Could Your Product Descriptions Be Next?
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Omnichannel Commerce Strategy
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Why Omnichannel Commerce Is Now Essential for Food and Beverage Brands
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Ecommerce GTM Strategy
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Case Study: Shurtech Delivers Best Product Pages Across Sales Channels
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Ecommerce Trends
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What Is Showrooming vs. Webrooming?
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Featured
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5 Examples of Digital Transformation in Ecommerce
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Ecommerce Trends
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Ecommerce Keywords: What Food and Beverage Consumers Are Searching For
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Ecommerce Trends
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Top Ecommerce Trends for Home Improvement Brands
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Product Page Optimization
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New Year, New You: Top Rebrand Examples for Brands
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Ecommerce Trends
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What Is Recommerce — And What Does It Mean for Brands?
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Ecommerce GTM Strategy
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Content Marketing for Ecommerce: Top Tips To Drive Conversion
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Ecommerce Marketing
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What Is the Average Conversion Rate for Ecommerce — And How Do I Boost It?
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Ecommerce Trends
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Top Consumer Trends in Beauty and Personal Care
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Ecommerce GTM Strategy
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How Beauty Brands Win With Product Content Syndication
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Ecommerce Marketing
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How To Build an Ecommerce Marketing Strategy
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Digital Shelf Insights
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How To Build a Strategy for Digital Transformation
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Product Page Optimization
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3 Beauty Brands Winning With Enhanced Content
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Salsify News
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Shopify Commerce Components Launch Champions the Composable Commerce Approach for Enterprises
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Digital Shelf Insights
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The Essential Ecommerce SEO Best Practices: 5 Tips for SEO Success
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Featured
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What Is Digital Transformation?
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Case Studies
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Case Study: How Renfro Activates Product Content at Scale With Salsify
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Omnichannel Commerce Strategy
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How Beauty and Personal Brands Can Compete With Up-and-Coming Brands
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Ecommerce Trends
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How To Rationalize Your IT Architecture for Better Product Data Management
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Product Page Optimization
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9 Best Product Page Examples To Inspire You
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Ecommerce GTM Strategy
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Counterfeit Goods Are a Problem, But How Can Brands Beat It?
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Ecommerce Trends
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How Beauty and Personal Care Brands Can Bring In-Store Experiences Online
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Case Studies
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Case Study: Moen Improves Data Quality and Efficiency With the Salsify GDSN Data Pool
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Ecommerce GTM Strategy
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Who Should Own GDSN Tasks at Your Organization?
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Omnichannel Commerce Strategy
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Trend Forecasting: Top 10 Consumer Trends To Watch in 2024
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5 Essential Ecommerce Team Roles and Responsibilities
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Brands
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3 of the Best Brand Collaborations in the Beauty Industry
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