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    May 4, 2021

    Erica Medcraft of IPG: How to Boost B2B Ecommerce Platform Efficiency From Months to Minutes

    8 minute read
    "Before Salsify, customer requests for data required multiple people working over the span of several months. Now, we have one point person who works in Salsify, and...
    by: Erica Medcraft
    April 29, 2021

    Ecommerce Team Job Description Templates [Download]

    2 minute read
    Ecommerce success starts with a winning team. But the structure of your ecommerce team will vary depending on the digital maturity level of your brand.
    by: Salsify
    April 27, 2021

    Shopper Insights on How to Combat the Abandoned Shopping Cart

    7 minute read
    Salsify’s latest Consumer Research Report reveals important shopper insights into customer trust and product pages. 
    by: Lavender Nguyen
    April 26, 2021

    I Went to a Livestream Shopping Event — and Didn’t Hate It

    9 minute read
    Nordstrom recently launched its new livestream shopping channel with a virtual shopping event, which they unveiled to great fanfare. Before the event, I must have seen a...
    by: SJ Petteruti
    April 23, 2021

    5 Essential Roles for a Successful Ecommerce Team

    5 minute read
    Brands must have the right strike team in place to reach ecommerce success. Managing a successful business requires a team with extensive industry experience, strategic...
    by: Maria Lisac-Ramirez