Takeaway: With titles like Chief Technology Evangelist, Chief Innovation Officer, and Chief Digital Demand Officer, hiring leaders to bolster agility when constructing digital transformation strategies and teams is just one step of a few critical ones.
By Caitlin Hychko on 8:00 AM on July 18, 2017
Manager of Sales Support, Reich Grovier, noticed that Emser Tile’s methods for locating product information caused the sales support team to lose valuable time on other important projects. Emser Tile, known for their diverse selection of interior and exterior products, is a leader in designing, marketing, and production of fine tile and natural stone. With a vast product line of more than 3,300 SKUs, Reich knew that being able to find accurate and up to date product content quickly is a necessity.
By Rana Kannan on 8:00 AM on July 14, 2017
In the wake of Amazon Prime Day’s stellar results, it’s important not to forget about retail’s other giant. With 92 million unique visitors per month to its online marketplace, Walmart is edging closer to Amazon’s 183 million monthly visitors. Most suppliers agree that Amazon and Walmart are the top two retailers on their list to sell through.
Consumers have spoken! Using a mobile devices while in-store is now part of their routine. Persuading your brand or retail company to improve their mobile tools and resources is time-critical, and here are some numbers to serve as backbone to that proposal.
By Kate Roda on 8:00 AM on June 29, 2017
By Cara Wood on 8:00 AM on June 27, 2017
Takeaway: Not surprising that while shopping in-store, consumers will have questions about your products. The difference today is they want those answers immediately. In our newest consumer research, we’ve identified the questions brands must be prepared to answer while the consumer is standing in the aisle.
Consumers have never had it better. Shoppers today can demand and expect solicitous service, a huge selection of products, low prices, and more information than ever before about the products they consider purchasing. Digital devices combine with rich online retail platforms like Amazon.com to make the contemporary shopping experience not only more rewarding, but also a continuously evolving thing for which the ever-shifting goals and needs of buyers set the direction.
Consumers are turning to search engines to get the information they need about products and services. This means that, in order to compete, your business needs to have a high ranking especially within the results for search engine giants like Google. The best way to accomplish this is to make sure your site employs a solid SEO strategy.