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    Ecommerce Trends
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    7 minute read

    How Could AI Support Pricing, Demand Forecasting, and Inventory Planning?

    Artificial intelligence (AI) has made the move to mainstream. What began as proof-of-concept now underpins familiar functions such as predictive text and TV show...
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    Product Page Optimization
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    11 minute read

    What Are the Benefits of Complete Product Content?

    The most important part of ecommerce? It’s a no-brainer: product content. It’s how your shoppers connect with your brand. But it’s not enough to write a couple of sentences...
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    Ecommerce GTM Strategy
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    8 minute read

    What Is a Request for Proposal (RFP)? With an RFP Template for PXM Solutions [DOWNLOAD]

    You need a new partner to build out your ecommerce tech stack, so you’ve researched vendors that might offer what you need. But research can only take you so far and speaking...
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    Enhanced Content
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    11 minute read

    What Are the Proven Best Practices for Complete Product Content?

    Remember the thrill of getting straight As on your report card? (Or maybe you were a rebel who doctored your grades before showing your parents.)
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    Featured
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    3 minute read

    Ecommerce Pulse Report Shares Top Consumer Research, Expert Insights, and Milestones for Q4 2024 [DOWNLOAD]

    Put lightly, the fourth quarter (Q4) is busy for brands, retailers, and consumers. The holiday season can make or break brands (and really anyone in this trio) in numerous...
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    Ecommerce Marketing
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    9 minute read

    Ecommerce Strategies for a Successful Halloween Shopping Season

    Every October, a dark, foreboding cloud falls upon the retail world as zombies, witches, and all other manners of ghouls and ghosts emerge from the nether realms to celebrate...
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    Ecommerce Leadership and Teams
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    7 minute read

    How To Navigate Common Challenges in Joint Business Planning for Ecommerce Success

    Joint business plans are “the connection of both the sales and marketing teams at brand and retailer to come together and deliver on collective goals or strategic plans,”...
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    Ecommerce GTM Strategy
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    17 minute read

    Ecommerce Budget Planning: Budget Allocation Across Channels and Activities

    Figuring out where to spend your hard-earned cash isn’t just about crunching numbers — it’s an art form. This is where strategic budget allocation comes into play.
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    Ecommerce GTM Strategy
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    5 minute read

    Exploring PIM vs. PXM Solutions? Expert Tips for Choosing the Best Option

    Over the past 20 years, advancements in tech have led to the simplification — or even outright automation — of many essential digital brand management tasks.
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