Salsify Enhanced Content Creates Engaging Product Experiences That Drive Conversion

Build and Syndicate Unique Below-the-Fold Layouts at Scale To Create Compelling Product Experiences

Boost Conversion Rates

Create engaging product experiences that capture shoppers’ attention and offer relevant information to help them convert confidently.

Publish at Scale

Execute omnichannel strategies with enhanced content across your entire product portfolio.

Tell Your Full Brand Story

Combine brand and product content to tell compelling, enriched stories that guide shoppers through the buying journey.

Optimize Content Strategy

Gain visibility into content coverage and track traffic to identify opportunities to expand content reach.

Higher Conversion on Product Detail Pages (PDPs) With Enhanced Content

Unique Products Published

Total Publishes

Product Page Impressions

Deliver Winning Product Experiences Across the Digital Shelf

Create Enriched Product Experiences

Transform product pages into product experiences by leveraging rich media like image galleries, videos, comparison charts, PDFs, and more to help you stand out on the digital shelf.

Build Unique, Easy-to-Use Layouts

Dynamically link content from the Salsify PIM software and easily drag it into place to create layouts in bulk for multiple products and for multiple destinations.

Unified Syndication and Centralization

Pull always up-to-date content from your centralized source of truth when creating layouts and easily build accurate, engaging product pages.

Visualize Your Content Coverage and Views

See your below-the-fold layout coverage easily in real-time and quickly identify retailer or product gaps. Inform your future content strategy by determining what content needs to be developed and destinations where you should expand.

Boost Conversion Rates With Enhanced Product Content

Become a Digital Shelf Leader With Enhanced Content

Danone needed to deliver below-the-fold, enriched PDP experiences to bring its brand story to consumers and increase conversion. Using Salsify to publish enhanced content, Danone published 1,000 items across four different platforms with more than 15,000 digital assets linked.

“What’s most exciting for us is the ability, in real-time, to impact our digital shelf. We are much more nimble, reactive, and flexible to changing needs [with Salsify]. It drives conversion. At the end of the day, our digital shelf exists to drive sales.”

Carrie Mesing
Director of Ecommerce Marketing Strategy, Danone

HOW DANONE DID IT

Learn How a Global PXM Network Helps Brands Win on the Digital Shelf

The Salsify Product Experience Management (PXM) Network is composed of retailers of all sizes, regions, and verticals to connect winning product experiences to everywhere your consumers are.