PIM
Learn about Salsify’s enterprise PIM solution.
Syndication
Easily syndicate product content to every consumer touch point.
Enhanced Content
Easily enrich product pages with below-the-fold content and rich media.
Catalog Sites
Share secure, on-brand, and always up-to-date digital product catalogs.
Automation and AI
Automate business processes and enhance Salsify workflows with AI.
Digital Shelf Analytics
Continuously optimize your organization’s product content syndication.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
PXM Platform, Integrations, and APIs
Integrate the PXM platform with the rest of your enterprise systems architecture.
Grocery Accelerator
Leverage the first-ever category-wide PXM accelerator in the grocery industry.
PXM App Center
Gain extensions, integrations, and destinations with the PXM App Center.
Supplier Onboarding
Accelerate supplier onboarding while ensuring your schema requirements are met.
Product Listing
Sell products faster with Product Listing.
Content Enrichment
Increase online conversions with Content Enrichment.
Automation
Win on the digital shelf by automating manual tasks.
SXM Platform, Integrations, and APIs
Integrate the SXM platform with the rest of your enterprise systems architecture.
Syndication Network
Automate how you exchange product content data to the digital shelf.
Enhanced Content Network
Use Enhanced Content to turn product pages into product experiences.
Commerce Platform Integrations
Create winning product experiences everywhere shoppers are, including on owned sites.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
Open Catalog
Connect to the digital shelf faster with an open, standardized, and free product catalog.
Resources
Resource Library
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API
Examine our comprehensive API and webhook guides to start working with Salsify quickly.
Download Salsify's report to get insights into the latest trends and consumer behaviors.
Deliver the best possible product experiences with product experience management (PXM) for retailers, a strategy and solution that help you get better data from your suppliers and navigate market complexity with automation.
Learn how Salsify for Retailers helps retailers deliver winning product experiences.
To succeed on the physical shelf, you need digital shelf excellence.
Shoppers rely on the product information they find across the digital shelf to make purchasing decisions. Today’s shopping journey includes a whole series of interconnected touch points consumers use to discover, research, and buy products.
Shoppers expect information, choice, and efficiency from their favorite retailers. To meet — and exceed — their expectations, you need to provide convenience, value, data accuracy, and engaging product experiences at every touch point.
Retailers must source and manage vast amounts of data to deliver the best product experience and overcome challenges of the evolving commerce landscape, such as:
The faster you can source premium content from your suppliers to create winning product experiences, the sooner you drive revenue and outpace competitors.
Implementing PXM for retailers ensures a straight path for digital shelf content from your suppliers to your merchandisers — without the friction.
Digital shelf sales growth comes from increasingly effective product experiences. Product pages with enhanced content increase conversion by 15% on average, according to Salsify internal customer data.
The connective tissue of global commerce is a network that enables every retailer and supplier to exchange requirements and update product information at scale and speed.
Without the right PXM strategy to drive that collaboration, you and your consumers will be left behind.
Equip your teams with the right processes and technology to advance their ability to continuously deliver impactful digital brand experiences to your consumers.
Adopt a PXM strategy to gain an essential foundation for building brand loyalty and gaining a competitive advantage in your market.
To manage and deliver the product experiences that today’s shoppers demand, you must adopt a product experience management (PXM) strategy.
According to a Gartner®️ report,
"Delivering an outstanding customer experience is dependent on having a compelling product experience by providing consistent contextual product information to all customer touchpoints across all channels. PXM delivers product information in context to any channel for the best product experience for the customer and ultimately gets products to market faster with great conversion rates."
Exchanging spreadsheets of data over email is not an effective, scalable way to manage the vast amounts of product information your business requires. An automated approach allows retailers to gain efficiency, grow sales, and take a leadership position on the digital shelf.
Ensure suppliers upload content that matches your requirements. An automated approach should enable you to share target schema and apply validation rules during the onboarding process.
Remove barriers and reduce the cost of getting quality product content. An automated approach should provide a variety of ways for brands to syndicate content to retailers so that you can source the most relevant, up-to-date descriptions and images fast.
Winning on the digital shelf requires coordination across your team and your network of suppliers. Ensure any PXM solution includes tightly integrated, collaborative workflows to enable efficiency and transparency for every stakeholder.
Bring together all the content you need to build winning product experiences, no matter where it lives.
Ensure up-to-date product data is always available to your customers. Guarantee consistent omnichannel product experiences.