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    The New Era of AI Commerce Is Here — Win It With Salsify

    The Next Era of Commerce

    Artificial intelligence (AI) is transforming commerce for digital shelf leaders, rewriting how products are discovered, described, and delivered. To win in this new era, brands, distributors, and retailers must use AI to scale, accelerate, and automate PXM operations across their go-to-market processes.

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    Shopping has become conversational.

    Product discovery is now a dialogue where shoppers ask detailed questions and AI guides them on click-free journeys, without ever visiting a product detail page (PDP).

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    Your content must now serve AI agents.

    These agents learn from your PDPs, websites, reviews, and manuals to represent your brand in the next generation of shopping.

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    Discovery is shifting to context-based journeys.

    AI assistants curate and compare products, so high-quality content complete with use cases and contextual descriptions is more likely to be surfaced and recommended.

    Testimonials

    Savings Through Automation

    “The most dramatic cost savings from AI come from back-office automation. For example, some companies have seen annual savings of $2 to $10 million by eliminating business process outsourcing and a 30% reduction in external agency spending.”

    Source: "The GenAI Divide: State of AI in Business 2025," NADA Initiative (MIT)
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    Propel productivity with Salsify AI
    Propel Productivity

    Your work gets done faster and more efficiently with AI commerce capabilities embedded across Salsify.

    Unlock scale icon with Salsify AI
    Unlock Scale

    Our AI-fueled workflow engine scales your product experience management (PXM) operations with control, compliance, and human oversight.

    Drive growth with salsify AI
    Drive Growth

    Scale content optimization across your product catalog and quickly capitalize on new market opportunities.

    Built-In AI Commerce Advantages Bring AI to Life Across the Product Experience Lifecycle

    • Unified Platform
      With AI deeply embedded within the platform, it drives efficiency and productivity. Built for business teams, it enables any user to configure and scale AI usage without requiring technical resources.
    • Workflow Engine
      By blending human and automated work, AI is activated and adopted without sacrificing control or compliance. It is innately flexible and extensible, making it easy to architect AI workflows for any use case, team structure, or provider preference.
    • Business Results
      By being at the center of brand-to-retailer data exchange, Salsify uniquely understands how to apply AI to solve our customers’ key business problems and drive measurable outcomes.

    See Salsify AI in Action

    REQUEST DEMO

    Featured AI Capabilities

    Hey, Angie! Meet Your AI-Powered PXM Assistant

    Angie is Salsify’s conversational AI assistant, embedded directly in the platform to help users tackle complex tasks through a simple, conversational interface.

    Explore Angie

    Intelligence Suite: Your Powerful New AI Workbench

    The Intelligence Suite provides AI-powered building blocks for embedding tasks and automation in your Salsify workflows, using your own AI provider or SalsifyIQ, our proprietary, commerce-focused AI service.

    Key Intelligence Suite AI Use Cases

    • Scale Content Creation and Optimization
    • Extract Data From Existing Assets
    • Enforce Data Governance

    Explore Intelligence Suite

    Ensure Grocery Category and Regulatory Compliance

    Speed up time to market with AI-validated content based on the latest regulations and retailer style guides. Then accept or change our AI-generated recommendations for complete control and confidence in your product experience.

    Learn more

    The OpenAI Channel: Fueling Agentic Commerce

    The OpenAI syndication channel allows you to publish your product data directly to OpenAI, providing an authoritative source of brand-approved content to power agentic shopping experiences within ChatGPT.

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    FeedbackIQ: AI-Powered Global Data Synchronization Network (GDSN) Troubleshooting

    FeedbackIQ uses AI to instantly pinpoint necessary attribute changes from GS1 catalog item confirmation messages, reducing troubleshooting time and enabling faster, more accurate publication.

    Salsify's AI Principles

    • Committed to Openness

      We are committed to being transparent in our AI practices. We want our customers to know how our AI systems work and how they can benefit from them. As your trusted partner, we will help you navigate the possibilities of AI and empower your business.

    • Responsible Data Stewards

      We are responsible stewards of your data. We are accountable for the outcomes of AI-driven tools. We adhere to the rules and keep confidential information confidential.

    • Human Centric

      We invest in AI solutions that solve real-world business challenges and empower you to make every product experience matter. We deliver human-centric solutions that harness the power of AI and enable our users to be the most effective versions of themselves.

    Salsify AI Commerce Innovation Spotlight

    Track Salsify's breakthroughs in AI-powered PXM, including automation and ecommerce optimization.

    Salsify Brings Generative AI Product Content Creation to the Enterprise

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    Salsify Experiences A Year of Milestones in 2023, Drives Strong Customer Success with AI, Automation, and Expansion of the Global Open PXM Network

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    Salsify Announces Launch of the Salsify PXM Advance Platform, AI-Propelled for the 2nd Decade of the Digital Shelf

    Read More