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    Ecommerce trends

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Artificial Intelligence
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    3 minute read

    Beyond Keywords: How AI Is Transforming Product Discovery and Why Brands Must Adapt [DOWNLOAD]

    Rob Gonzalez, chief strategy officer and innovation officer at Salsify, wrote a guide to help brand leaders position themselves for the future of artificial intelligence (AI)...
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    Omnichannel Commerce Strategy
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    9 minute read

    Future of Shopping: Whirlpool and Accenture Song Share How To Reach Gen Alpha With an Omnichannel Strategy

    If you thought Gen Z was hard to keep up with, meet Gen Alpha, the newest generation of shoppers influencing everything from what snacks end up in the cupboard to which...
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    Ecommerce Marketing
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    21 minute read

    Eras of Innovation: 5 Ecommerce Marketing Strategies From Beyoncé and Taylor Swift’s Tours To Make Your Sales 'Flawless'

    Whether you’re a BeyHive member or a Swiftie (or don’t identify with either), it’s undeniable that Beyoncé Knowles-Carter and Taylor Swift have made lasting impressions on...
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    Ecommerce Trends
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    11 minute read

    What Is Commerce Media — and How Can It Optimize Your Marketing Spend?

    Your product? On point. Your brand story? Snatched. But your advertising approach? Anarchy. Which means your marketing spend? Squandered.
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    Ecommerce Trends
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    4 minute read

    Ecommerce Pulse Report Shares Top Consumer Research, Expert Insights, and Milestones for Q2 2025 [DOWNLOAD]

    The second quarter (Q2) lends itself to summer (Q3) promotional planning and half-yearly goal adjustments. Temperatures near you are likely heating up (hopefully within...
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    Ecommerce Trends
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    6 minute read

    How Brands Can Prepare for the Digital Product Passport

    Whether you currently sell products in Europe or plan to expand there in the future, you’ll need to be aware of changes in the regulatory landscape.
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    Ecommerce Trends
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    12 minute read

    Why Shoppers Love In-Store Mobile Shopping — and How To Make It Work for Your Brand

    You’ve heard the phrase, “The call is coming from inside the house.” You might know it as a callout of hypocrisy or inner turmoil — or perhaps recognize it for its fear...
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    Ecommerce Trends
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    10 minute read

    Consumer Buying Behavior: How Have Spending Habits Changed in 2025?

    The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...
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    Ecommerce Trends
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    10 minute read

    Holiday Post-Mortem: Ecommerce Insights Into How and Why Shoppers Spent

    The 2024 holiday season has come and gone.
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