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    On-demand Webinar

    Why PIM is Essential for Your Ecommerce Strategy

    Do you handle your brand's product data? Beth Parker, Lead Consultant at Start with Data, Alexandra Beck, eComm Senior Manager at Pernod Ricard USA, and Chris Kennedy, Principal Sales Engineer at Salsify, discuss the important role PIM plays in ecommerce success.

    85% of shoppers surveyed in a Google/Ipsos study said product information and pictures were important to them when deciding which brand to buy from. An effective PIM strategy can help your brand stand out on the digital shelf by ensuring accurate and up-to-date product data, while also boosting efficiency and team collaboration. 

    We are discussing questions like:
    • Why is syndication one of the key capabilities of a modern PIM?
    • What are the key steps for implementing a PIM?
    • How can I ensure my digital transformation and change management is successful?

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