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    Keeping up with industry trends and reports can be overwhelming. Gartner delivers actionable, objective insight to executives and their teams.

    To help you get straight to the insights, we at Salsify offer a complimentary copy of the 3 Ways Generative AI Augments Digital Commerce. We think this report is most relevant to businesses looking to take their digital shelf strategy to the next level

    Right now, gain access to the Gartner® report: 3 Ways Generative AI Augments Digital Commerce.

    This crucial report reveals how strategically leveraging Generative AI with your digital commerce technologies can unlock significant advantages, moving beyond mere disruption to powerful augmentation. Discover:

    • Tangible pathways to amplify your digital commerce strengths by intelligently integrating GenAI.
    • Essential guidance for application leaders on prioritizing technology investments to capitalize on GenAI's transformative potential.
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    "Major changes need to be made to the digital commerce operating model to use GenAl in workflows. Application leaders must not only identify tasks that can be readily handled by GenAl, but also allocate investment and resources to ensure the new technology is integrated into the underlying technology and data platforms.”

    Sandy Shenand and Ant Duffin | Gartner Analysts, 3 Ways Generative AI Augments Digital Commerce.

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    Gartner, 3 Ways Generative Al Augments Digital Commerce Sandy Shen, Ant Duffin, 23 April 2025 GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.