The Holiday Commerce Shift: Trends That Will Define Q4

Tuesday July 22, 2025 | 11:00 AM EST

Step outside today — it’s likely hard to imagine the snowflakes, tree-trimming, and cozy nights by the fire that the holiday season brings; however, a successful holiday season starts with summer planning. 

Consumers are counting on you to show up this year, as 22% of shoppers say they plan to spend more this year than last year on holiday shopping.

The “2025 Holiday Pulse Report” and accompanying webinar are here to get you in a more festive mood (and hopefully break sales records), and feature consumer research from a survey of more than 1,000 shoppers in the U.S. and U.K., top industry trends, and holiday growth hacks.

This webinar covers everything you need to know for a merry and bright holiday planning season and how to apply it to your strategy. Topics covered include: 

• Shopper spending predictions and timelines (i.e., why October is the sweet spot);
• Where shoppers discover gift ideas, and what they plan to buy this year; and
• How shoppers prioritize trends, like brand values and artificial intelligence (AI) in ecommerce.