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    Between Two Ferns: Salsify & Bosch

    How home improvement brands can adapt to COVID-19 and win on the digital shelf and brick and mortar

    Join us on February 18, 2021 at 1pm ET

    COVID-19 has placed tremendous pressure on consumers and brands to adapt in order to survive. And it seems they have — eCommerce sales in the home improvement category grew over 66% in 2020, according to DigitalCommerce 360. Does this mean brick and mortar is dead? Absolutely not.

    Join us for a live webinar on February 18, 2021 at 1:00pm ET to hear Sonesh Shah, president of rotary tools at Bosch Tool Corporation, and Kevin Cole, senior director of growth at Salsify, discuss a practical way forward for home improvement brands in the face of today’s changes and tomorrow’s challenges.

    You'll take away:
    • Insights into how COVID-19 has changed the home improvement industry — what’s lasting vs. what’s fleeting
    • Perspectives on turbocharging eCommerce sales while driving brick and mortar success — from an executive responsible for both
    • Strategies to set up your organization for commerce success — the structure, processes, and tools you’ll need

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