Amazon is one of the most critical components of any digital shelf strategy. A successful ecommerce programme is often reliant on their channel. It’s becoming less of a “nice to have” and more of a necessity for the digital shelf. But what does it take to win on Amazon?
Salsify and PacVue set off to uncover the elements of a winning product detail page (PDP) on Amazon. Watch this webinar on-demand where we’ll discuss data-driven insights into the factors of a winning PDP on Amazon and strategies for brands that will help them win on the digital shelf.