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    Omnichannel commerce strategy

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Omnichannel Commerce Strategy
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    3 minute read

    Ecommerce leaders: Secret Agents of Change

    Early Cyber Monday numbers show sales on track to expectations of an overall 3.7% increase in sales, according to NRF president and CEO Matt Shay. Online sales were up 21.5%...
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    Omnichannel Commerce Strategy
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    2 minute read

    Is Black Friday Turning Gray?

    Yup, Black Friday is getting old. While more than 1,000 consumers surveyed online by Nielsen will be ringing the cash registers today, that's down 2 percent from last year....
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    Omnichannel Commerce Strategy
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    2 minute read

    4 Key Takeaways for Brands from the new Mobile Mom Survey

    BabyCenter recently released the results of their U.S. Mobile Mom survey, and those amazing, indefatigable women continue to shift the ground of omnichannel commerce under...
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    Omnichannel Commerce Strategy
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    3 minute read

    Meeting Walmart’s Content Spec 2.0 Deadline: Was it Worth It?

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    Omnichannel Commerce Strategy
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    8 minute read

    Tools for Ecommerce Success: How To Attack Product Content Challenges

    Since joining Salsify I’ve spent a lot of time getting to know our customers (I’m fortunate to have the job that I do) and the world in which they operate. In one of those...
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    Omnichannel Commerce Strategy
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    3 minute read

    The Google Effect: Seizing the Product Content Opportunity

    It's been a few weeks since Google announced that it will be launching a "buy" button - and now that all of the initial hype has faded, the reality of what this means for...
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    Omnichannel Commerce Strategy
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    4 minute read

    Top Brand Questions: How Much Product Content Is Enough?

    On a daily basis we talk to brands who make all sorts of awesome products. From sporting equipment to baby supplies to lighting fixtures and so much more. For many of them...
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    Omnichannel Commerce Strategy
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    2 minute read

    New Data: Detailed Product Information is the #1 Criteria for Buying

    Comscore and UPS recently shared the results of some really interesting consumer research that looked closely at online shopping behavior and decision criteria. The results...
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    Omnichannel Commerce Strategy
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    7 minute read

    Are Brands Taking Advantage of the Omni-Opportunity?

    This is a 12-pack box of Coca-Cola. The design, consistency, and timeless nature of the branding have made it recognizable by practically anyone. No matter where I’m...
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