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Salsify Ecommerce Blog

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

Goodbye Google Sidebar Ads, Hello Product Placements

The Takeaway: Google no longer features sidebar ads on the right side of search results. Product content will now be shown for 3.5 billion searches per day. That means 3.5...

How to Prepare for GDSN Major Release 3

Preparing for Major Release 3 can be overwhelming and intimidating. Luckily for you, we've put together some background and how-to tips to help you get started in preparing...

Omnichannel Commerce Strategy

1WorldSync Certifies Salsify for GDSN Major Release 3

We're pleased to announce that as of February 25th, 2016, Salsify is now certified by 1WorldSync to send content for GS1's Global Data Synchronization Network (GDSN) new...

Omnichannel Commerce Strategy

Best 3 ways retailers can use return policies to their advantage

The Takeaway: Retailers today are trying to reduce and avoid returns like the black plague because they are so costly. Get creative with your return policy and you may see...

Important Update on Google Shopping Requirement

In the next few months, Google will start to require Global Trade Item Numbers (GTINs) for any new, in-stock product that has a GTIN assigned by a manufacturer.

New: How to Sync Your Digital Assets to Salsify from Box

What’s great product content without images and videos? The short answer is probably not so great product content. In order to make your products stand out on the digital...

The 11 Rules of Product Content, Part I: A Video Blog

Having worked with some of the world's biggest brands, we know how hard it can be to devise a strategy for product content.

Omnichannel Commerce Strategy

Clicks meet bricks: The story of Gilt and Saks

Saks is 'Gilt'-y of distributed commerce. The Takeaway: When one channel isn't enough, brands must extend to others while maintaining customer experience consistency...

Omnichannel Commerce Strategy

Cadet Heat: An unlikely hero in ecommerce

Cadet Heat: creating jobs in the US and leading the charge in consumer-centric commerce. The takeaway: Cadet is among the growing number of companies who recognize that...

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Ecommerce Trends

Consumer Buying Behavior: How Have Spending Habits Changed in 2026?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Consumer Research 2026

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

Omnichannel Commerce Strategy

7 Excellent Product Description Writing Examples

To modern shoppers, product descriptions are so much more than a block of text and a few bullet points — they’re the lyrics accompanying your brand’s beat and rhythm, colors...

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