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Salsify Ecommerce Blog

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

Omnichannel Commerce Strategy

Best 3 ways retailers can use return policies to their advantage

The Takeaway: Retailers today are trying to reduce and avoid returns like the black plague because they are so costly. Get creative with your return policy and you may see...

Important Update on Google Shopping Requirement

In the next few months, Google will start to require Global Trade Item Numbers (GTINs) for any new, in-stock product that has a GTIN assigned by a manufacturer.

New: How to Sync Your Digital Assets to Salsify from Box

What’s great product content without images and videos? The short answer is probably not so great product content. In order to make your products stand out on the digital...

The 11 Rules of Product Content, Part I: A Video Blog

Having worked with some of the world's biggest brands, we know how hard it can be to devise a strategy for product content.

Omnichannel Commerce Strategy

Clicks meet bricks: The story of Gilt and Saks

Saks is 'Gilt'-y of distributed commerce. The Takeaway: When one channel isn't enough, brands must extend to others while maintaining customer experience consistency...

Omnichannel Commerce Strategy

Cadet Heat: An unlikely hero in ecommerce

Cadet Heat: creating jobs in the US and leading the charge in consumer-centric commerce. The takeaway: Cadet is among the growing number of companies who recognize that...

Omnichannel Commerce Strategy

The Most Important Takeaway From NRF 2016: A Video Blog

We learned a lot during the NRF's "Retail's Big Show". Our biggest takeaway came from HSNi CEO, Mindy Grossman, who asserted that the shopping experience for consumers isn't...

Omnichannel Commerce Strategy

Publishing 1000+ Products to a Retailer in 1 Month - A How to Guide

Someone from your executive team just came over to you with the strategic opportunity to sell through a new retailer. Awesome. But wait. They need product content. And good...

Omnichannel Commerce Strategy

Who should cover the last mile?

Uber Rush is a big deal, but is it the innovative solution that your ecommerce shipping strategy needs? The Takeaway: Who should concern themselves with localized,...

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Augmented Reality in Retail: How (and Why) It Works

Convenience plays a huge part in shopping today. Consumers want a quick and easy way to try on clothes, visualize how furniture will look in their apartments, and generally...

Ecommerce Trends

Consumer Buying Behavior: How Have Spending Habits Changed in 2026?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Consumer Research 2026

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

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