On-Demand Webinar: How to Optimize Your Product Pages for the Holiday Season

Understand the consumer shopping trends that matter to your holiday merchandising

Salsify Holiday Research Webinar

In our recently launched Holiday Shopping Keyword Intelligence Report, we discovered that the 2016 holiday season drove a 30% increase in the number of top retail search terms. Not only that, but 76% more product detail page content updates were pushed during an average holiday month last season.

These are just two of the dozens of findings from last year's busy holiday season. To bring this report to life, we hosted a webinar that will arm you with actionable tips and best practices to ensure your product pages are ready for success during this year's holiday rush.

You will learn:

  • How consumer shopping searches change over the holidays
  • What leading brands do to improve holiday product pages
  • How to effectively refresh your holiday content

Original Date: Wednesday, October 4, 1:00pm EST


  • Andrew Waber, Data Insights, Salsify
  • Alex Clark, Customer Success, Salsify
  • Ashley Young, Customer Success, Salsify

Product content is the core of a great customer experience.

The Salsify product experience management (PXM) platform combines the power of product content management, which includes product information management and digital asset management capabilities, alongside a broad commerce ecosystem, and actionable insights — empowering brands to deliver compelling shopping experiences for consumers across every digital touchpoint.

Increase Revenue

Create and publish detailed product content that results in improved search performance and better product page conversion.

Expand Assortment

Expand Assortment

Support rapid SKU introduction by pulling from a trusted source of product content for each of your products.

Grow Market Share

Grow Market Share

Get more products into market, with better content, faster than your competition.

Speed Time to Market

Deliver accurate product content to market quickly and within the unique requirements of each sales channel.

Product content is the core of a great customer experience.

Salsify's cloud-based product content management platform enables brands and retailers to manage, optimize, and syndicate their content, driving discoverability, sales and satisfaction. 

Watch the Recording