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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    2 minute read

    How to Optimize Your Amazon Grocery Page

    To succeed online, grocery brands need to adopt a different strategy from what has worked offline. Product content online must first help consumers easily find a product when...
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    Salsify
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    5 minute read

    How to Create Product Content for Email Ecommerce

    Email marketing is a valuable part of your marketing plans. In fact, email is 40 times more likely to acquire new customers than either Facebook or Twitter, making it a far...
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    Salsify
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    4 minute read

    4 ways to use social networks for commerce

    Facebook CEO Mark Zuckerberg recently announced content from friends and family will be prioritized over content from brands, retailers, and publishers. Add that to the fact...
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    3 minute read

    Whiteboard Video: How To Protect Your Brand on the Digital Shelf

    Today, the digital shelf is where most shoppers find and interact with your brand. Your online strategy plays a crucial role in communicating the value of your products and...
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    Salsify
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    4 minute read

    These 3 Consumer Search Trends Can Help You Sell Better Online

    Before they can buy your product, shoppers must find it. There’s an endless aisle of competition online and consumers are demanding that the first few results are relevant or...
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    3 minute read

    How to Prepare for Direct to Consumer Ecommerce

    There's a seismic shift among brands: Direct to Consumer selling (D2C or DTC). Brands are seeking more control of the shopping experience by connecting with consumers...
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    Omnichannel Commerce Strategy
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    2 minute read

    Product Information Management and AI

    It takes a lot to find the perfect pair of jeans. The style, color, desired leg shape, rise on the waistline, and stretch of the denim all play a role. Levi’s took each of...
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    5 minute read

    7 Tips to Optimize Product Detail Pages

    Your product detail page is the backbone of your ecommerce strategy. It's often the first thing a shopper finds when searching for their product needs from a retailer's site...
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    5 minute read

    Pharmaceutical and Medical Ecommerce Tips

    As a medical device or pharma company, your ecommerce success in an increasingly competitive market hinges upon your ability to create an enticing product page. By developing...
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