Salsify Ecommerce Blog

Gain the latest tips, industry trends, and actionable ecommerce insights to stand out on the digital shelf and compete in the era of agentic commerce.

Omnichannel Commerce Strategy

6 minute read

How to protect your brand identity

You’re a brand who’s built an identity for decades, maybe even 100+ years. The internet has caused a major disruption in how your brand is able to communicate with your end...

Salsify

4 minute read

How mobile is changing your customer's shopper journey

Consumers are creating their own shopping journeys and the path to purchase isn’t always a straight line. Increasingly, that unpredictable path to purchase involves multiple...

Salsify

4 minute read

PIM 2.0 - What is PIM and Where is it Going?

Takeaway: Product information management (“PIM”): essential to aggregating, managing, and collaborating on data and consumer-facing content. So important, Forrester recently...

Salsify

8 minute read

How Millennials Think About Your Product Content

Takeaway: I'm a millennial who keeps an eye on the latest whole food and health food trends. Here are 4 ways that food brands and retailers can catch and keep my attention,...

Salsify

5 minute read

What It Takes To Have the Best Furniture Product Content on Amazon

We went shopping for furniture and home goods on Amazon this week and thanks to our newly launched Product Content Grader were able to see just how well some of the site’s...

Salsify

2 minute read

Unpacking Digital Influence on Furniture and Home Goods Purchases

Most furniture shoppers want to see exactly what they are getting before they buy. They expect their new couch or dining room table to last for several years. They want their...

Salsify

6 minute read

Are You Prepared for Voice-Powered Shopping?

Takeaway: Voice-command devices like Google Home and Amazon Echo are the latest way technology is changing how consumers shop. Here are five must-dos to prepare your product...

Salsify

2 minute read

New Research: Consumers tell us what's driving the future of shopping

The influence of mobile on consumers' habits is everywhere across the shopper's journey. Our latest consumer research found that even while in-store, shoppers are turning to...

Salsify

8 minute read

Keys to Luxury Ecommerce Success

With online luxury sales projected to more than triple by 2025, it’s time for luxury brands to embrace the purchase side of digital: ecommerce. Luxury brands have increased...

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Ecommerce Trends

14 minute read

Consumer Buying Behavior: How Have Spending Habits Changed in 2026?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Consumer Research 2026

7 minute read

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

Omnichannel Commerce Strategy

14 minute read

7 Excellent Product Description Writing Examples

To modern shoppers, product descriptions are so much more than a block of text and a few bullet points — they’re the lyrics accompanying your brand’s beat and rhythm, colors...

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