Salsify Ecommerce Blog

Gain the latest tips, industry trends, and actionable ecommerce insights to stand out on the digital shelf and compete in the era of agentic commerce.

Salsify

2 minute read

KPIs for the Digital Shelf [Video]

What's the best way to regularly check in on the health of your company's online presence? Salsify Co-founder Rob Gonzalez discusses the keys to an effective measurement...

Salsify

5 minute read

Product Video Strategy

What makes customers click “add to cart”? In today’s world, customers want to experience as much of the product as possible when shopping online. Often, that means watching a...

Salsify

6 minute read

How to Optimize Your Amazon Listing

Faced with the fierce competition on Amazon, it can be overwhelming to know where to focus and how best to grow sales, build your market share, and protect your brand. Josh...

Salsify

2 minute read

How to Optimize Your Amazon Grocery Page

To succeed online, grocery brands need to adopt a different strategy from what has worked offline. Product content online must first help consumers easily find a product when...

Salsify

5 minute read

How to Create Product Content for Email Ecommerce

Email marketing is a valuable part of your marketing plans. In fact, email is 40 times more likely to acquire new customers than either Facebook or Twitter, making it a far...

Salsify

4 minute read

4 ways to use social networks for commerce

Facebook CEO Mark Zuckerberg recently announced content from friends and family will be prioritized over content from brands, retailers, and publishers. Add that to the fact...

Salsify

3 minute read

Whiteboard Video: How To Protect Your Brand on the Digital Shelf

Today, the digital shelf is where most shoppers find and interact with your brand. Your online strategy plays a crucial role in communicating the value of your products and...

Salsify

4 minute read

These 3 Consumer Search Trends Can Help You Sell Better Online

Before they can buy your product, shoppers must find it. There’s an endless aisle of competition online and consumers are demanding that the first few results are relevant or...

Salsify

3 minute read

How to Prepare for Direct to Consumer Ecommerce

There's a seismic shift among brands: Direct to Consumer selling (D2C or DTC). Brands are seeking more control of the shopping experience by connecting with consumers...

Most Popular

View all Posts

Ecommerce Trends

14 minute read

Consumer Buying Behavior: How Have Spending Habits Changed in 2026?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Consumer Research 2026

7 minute read

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

Omnichannel Commerce Strategy

14 minute read

7 Excellent Product Description Writing Examples

To modern shoppers, product descriptions are so much more than a block of text and a few bullet points — they’re the lyrics accompanying your brand’s beat and rhythm, colors...

Subscribe to the Below the Fold Newsletter

Standing out on the digital shelf starts with access to the latest industry content. Subscribe to Below the Fold, our monthly content newsletter, and join other commerce leaders.