Multi-channel commerce requires a more modern approach to content creation and experience management

Visual content and digital assets are important brand storytelling tools that drive purchasing behavior. In fact, 45% of shoppers have not purchased a product because of low quality or too few images. It’s why retailers are requiring more and more digital content from brands, and it’s becoming increasingly difficult for marketers to find the time, budget and resources to keep up with new and constantly evolving content requirements.

As a result, many brands are looking at new ways to create visual content at scale, including digitizing their product imagery. This new approach enables brands to automate the creation of visual content to develop more compelling digital content faster and more efficiently.