How to quickly change your content to drive discovery and conversion
The digital shelf is where consumers are discovering and buying your products today. The old approach of updating your content seasonally is dead. You must be continually updating and refreshing to drive your product to the top of retailer search results and win the sale. But you no longer have to guess at how
In this expert webinar, learn how to gather and use the insights that will tell you what steps to take to optimize your content. Join commerce agency and Amazon experts from The Integer Group and product experience management experts from Salsify who will come armed with the latest sources of data on what is and is not working on the digital shelf.
You will learn:
Senior SEO Manager, The Integer Group
Group Director of Ecommerce, The Integer Group
Sr. Product Marketing Manager, Salsify
Salsify is the product experience management platform for thousands of brands and retailers worldwide.
The Salsify product experience management (PXM) platform combines the power of product content management, which includes product information management and digital asset management capabilities, alongside a broad commerce ecosystem, and actionable insights — empowering brands to deliver compelling shopping experiences for consumers across every digital touchpoint.
Create and publish detailed product content that results in improved search performance and better product page conversion.
Support rapid SKU introduction by pulling from a trusted source of product content for each of your products.
Get more products into market, with better content, faster than your competition.
Deliver accurate product content to market quickly and within the unique requirements of each sales channel.