Salsify Ecommerce Blog

Gain the latest tips, industry trends, and actionable ecommerce insights to stand out on the digital shelf and compete in the era of agentic commerce.

Salsify

5 minute read

5 D2C Apparel Brands Helping Shoppers Skip the Dressing Room

Customers demand engaging, informative online experiences — and this need is only heightened for apparel brands. Return rates for online sales range anywhere from 30% to 40%,...

Salsify

3 minute read

Item Setup for Home and Garden Brands

What shoppers want when buying home and garden products online: research capabilities, installation and product use case videos, and precise dimension information. Home and...

Salsify

2 minute read

What Does It Take to Win on The Home Depot and Grainger?

Home improvement retail giants are making strides to improve online customer experience. The Home Depot is in the process of remodeling its stores to support its successful...

Salsify

3 minute read

What It Takes To Win on the Digital Shelf With Albertson’s and Amazon

Projections show the online grocery market in the U.S reaching $100 billion by 2022, according to 2019 research from the Food Marketing Institute (FMI) and Neilson. Grocery...

Salsify

2 minute read

What Does It Take to Win on the Digital Shelf With CVS and Sephora?

In beauty and personal care sales, loyalty goes both ways. A majority of beauty shoppers are loyal to brands they know. According to a 2019 report from market research firm...

Salsify

6 minute read

Case Study: The Proven Path to Triple-Digit Growth in CPG Commerce

The consumer product goods (CPG) category still has a lot of gains to make in ecommerce. Dr Pepper Snapple Group adopted an agile content creation strategy across its large...

Fashion and Apparel Brands

6 minute read

5 Most Innovative Strategies for D2C Apparel Brands

With over 400 direct-to-consumer (D2C) brands like Casper, Warby Parker, JustFab, Everlane, and Bonobos offering a range of consumer goods, D2C brands are predicted to ...

Salsify

2 minute read

Salsify Named a Leader in the IDC MarketScape PIM for Commerce

The IDC MarketScape: Worldwide Product Information Management Applications for Commerce 2019 Vendor Assessment named Salsify a Leader in PIM for Commerce. The study...

Product Page Optimization

10 minute read

2020 Ecommerce Shopping Trends

Brand manufacturers face a continually shifting landscape, but understanding how shopping behavior changes over time can help with navigating these changes.

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Ecommerce Trends

14 minute read

Consumer Buying Behavior: How Have Spending Habits Changed in 2026?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Consumer Research 2026

7 minute read

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

Omnichannel Commerce Strategy

14 minute read

7 Excellent Product Description Writing Examples

To modern shoppers, product descriptions are so much more than a block of text and a few bullet points — they’re the lyrics accompanying your brand’s beat and rhythm, colors...

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