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Salsify Ecommerce Blog

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

Furniture and Home Goods Brands

Top Home Furniture Trends And How Brands Can Keep Up

Living spaces have been seeing a lot more living (and working, and working out, and so on). According to Home Advisor’s “State of Home Spending 2020” report, 70% of...

Product Page Optimization

3 Home and Garden Brands Winning With Enhanced Content

Leading home and garden brands understand the importance of enhanced content. Utilizing its capabilities can aid in product search and discovery and increase product page...

Product Page Optimization

Consumers Want Store Brand Products — Here’s How to Do It Well (With Examples)

Store brands, otherwise known as private labels, are having their moment this year. With inflation and economic uncertainty putting pressure on shoppers, they have good...

Product Page Optimization

Website Merchandising: What Is It and How Do I Manage It?

There’s no comparison between looking at a product on a screen and exploring it in real life.

Home Improvement Brands

Sonesh Shah of Bosch: The Changing Home Improvement Buying Journey

The home improvement industry, which is traditionally entrenched in the brick-and-mortar tradition, experienced huge digital channel gains in the last year.

Product Page Optimization

Winning Product Page Examples: Household and Brands

Different retailers call enhanced content by different names: Amazon calls it A+ content, and Walmart calls it rich content.

Omnichannel Commerce Strategy

Live Stream Shopping and Shoppable Video: Here’s What Shoppers Want

The average consumer attention span is now shorter, which means consumers will quickly move on to the next experience if they aren’t engaged.

Ventana Research Names Salsify an 'Exemplary' Vendor in Product Experience Management (PXM)

Salsify was placed in the highest-ranking “Exemplary” vendor category in the first-ever PXM value index report from Ventana Research.

Ecommerce Growth: How To Build a Revenue Growth Strategy

Revenue growth is a fantastic goal. If you launched a new strategy or embarked on a bold new campaign, revenue growth provides the black-and-white reality at the end: Did the...

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Augmented Reality in Retail: How (and Why) It Works

Convenience plays a huge part in shopping today. Consumers want a quick and easy way to try on clothes, visualize how furniture will look in their apartments, and generally...

Ecommerce Trends

The Top 10 Consumer Trends To Watch in 2025

Consumers aren’t consistent. What they like, what they want, and what they’re willing to purchase changes in response to social, economic, and demographic factors.

Ecommerce Trends

Consumer Buying Behavior: How Have Spending Habits Changed in 2025?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

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