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New Data on How Brands and Retailers are Tackling Distributed Commerce
Consumers’ lives and decisions are increasingly driven by digital information. This rapid shift has left brands and retailers scrambling for how best to represent products across every screen shoppers look at to discover, research, and buy. We asked Echo Cove Research to survey 250 brands and retailers about their challenges in meeting demands of today’s shoppers. The results show a clear divide
Why product content is crucial to online sales growth and retailers’ success
The biggest pressures on brands and most common barriers to accurate product content
How brands and retailers can work together for better sales results
This research can help your organization better prepare for the challenges ahead and understand how you compare to competitors and customers in meeting the needs of the digital shopper. Get your copy today.
Salsify is the product experience management platform for thousands of brands and retailers worldwide.
The Salsify product experience management (PXM) platform combines the power of product content management, which includes product information management and digital asset management capabilities, alongside a broad commerce ecosystem, and actionable insights — empowering brands to deliver compelling shopping experiences for consumers across every digital touchpoint.
Create and publish detailed product content that results in improved search performance and better product page conversion.
Support rapid SKU introduction by pulling from a trusted source of product content for each of your products.
Get more products into market, with better content, faster than your competition.
Deliver accurate product content to market quickly and within the unique requirements of each sales channel.
Salsify empowers brand manufacturers to deliver the product experiences consumers demand anywhere they choose to shop online. Our product experience management platform (PXM) combines the power of PIM and DAM capabilities, the industry’s broadest commerce ecosystem, and actionable insights to orchestrate compelling product experiences through every digital touchpoint. The world’s biggest brands including Coca-Cola, Bosch, GSK, Rawlings, and Fruit of the Loom use Salsify every day to stand out on the digital shelf.