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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Omnichannel Commerce Strategy
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    4 minute read

    Price May Matter Less Than You Think

    Competitive pricing wins the sale, right? Not on today’s digital shelf. More than ever, consumers make buying decisions due to their personal set of criteria – which is not...
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    Salsify
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    2 minute read

    How to Optimize Your Amazon Furniture and Home Goods Page

    With shoppers more comfortable than ever buying home goods large and small online, successful furniture and home goods brands on Amazon are driving more sales online by...
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    Salsify
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    2 minute read

    How to Avoid Chargebacks

    The cost of chargebacks totaled 5.6 billion in the US, in the last year. How will you ensure that your brand’s dollars are not included in this number? A chargeback is...
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    Omnichannel Commerce Strategy
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    6 minute read

    5 Truths from the Forrester Consumer Marketing Conference

    You'd better be ready to have a conversation with your consumers. This was the Big Theme at the 2018 Forrester Consumer Marketing Conference:Over the next few years, the...
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    Salsify
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    5 minute read

    Trend Watch: Learnings From Amazon's Private-Label Clothing Boom

    It's not just Alexa. Amazon has launched a growing array of private label branded products, and it's probably not much of a surprise to learn that most of these products sell...
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    Salsify
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    4 minute read

    5 things CPG shoppers want from your brand

    By 2025, CPG is expected to account for 20% of total digital revenue. Consumers expect CPG brands and manufacturers to tailor product experiences to the further-fragmenting...
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    Salsify
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    7 minute read

    How Voice Will Change the Way Consumers Shop Online

    Voice search is just getting started. Over the past couple of year, digital assistants like Google Home and Amazon Alexa have turned themselves from a novelty into an...
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    Salsify
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    4 minute read

    How to Grow Your B2B Brand’s Market Share This Year

    Business buyers now shop like consumers do: researching products and buying them online in the most convenient way possible. As a result, business-to-business brand...
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    Salsify
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    5 minute read

    What the Amazon GS1 Integration Means for Your Brand

    Amazon began leveraging Global Data Synchronization Network (GDSN) to receive product data directly last fall, though there have been some updates to the integration that...
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