Salsify Ecommerce Blog

Gain the latest tips, industry trends, and actionable ecommerce insights to stand out on the digital shelf and compete in the era of agentic commerce.

Omnichannel Commerce Strategy

6 minute read

4 Steps to Create an Effective Omnichannel Strategy

The demand for an omnichannel commerce experience is driving brands to rethink their commerce strategies.

Salsify

5 minute read

How to Drive D2C Revenue With a PIM System

Top-performing brands understand the benefits of having a direct-to-consumer (D2C) website. As markets continue to shift — and buyers continue to demand engaging content...

Salsify

6 minute read

How to Respond to Customer Reviews on Your PDPs

Brands know consumer trust is paramount to customer acquisition and retention, but effectively building this trust can pose challenges to brands. Trust takes years to build...

Salsify

6 minute read

How to Bring In-Store Holiday Shopping Experiences Online

With holiday shopping around the corner, consumers will continue to shop online due to COVID-19 and social distancing orders. The shift to online shopping is becoming a...

Salsify

5 minute read

5 Legacy Brands Embracing the D2C Model

The COVID-19 pandemic has shifted more buying online. Legacy brands that relied solely on department stores and other third-party retailers to reach customers have faced...

Salsify

5 minute read

How To Accommodate Buyer Behavior in a Changing COVID-19 Market

Consumer buyer behavior is continuously changing. What’s essential one day is no longer critical the next. And the ongoing COVID-19 pandemic is only making it harder for...

Omnichannel Commerce Strategy

6 minute read

How to Leverage the Voice of the Customer With Review Insights

You must monitor and respond efficiently to reviews to provide the transparency that gains consumers’ trust, protects your reputation, and helps you win on the digital shelf.

Salsify

4 minute read

Salsify A+ Content Award Winner: September 2020

As consumers increasingly shop online, brands have to stand out on the digital shelf with A+ content, also known as enhanced content or rich media. Problems with product...

Salsify News

3 minute read

Salsify Announces Closing of $155 Million Series E Funding Round

We are incredibly excited to announce our closing of a $155 million Series E round of funding led by global growth-investment firm Warburg Pincus.

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Ecommerce Trends

14 minute read

Consumer Buying Behavior: How Have Spending Habits Changed in 2026?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Consumer Research 2026

7 minute read

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

Omnichannel Commerce Strategy

14 minute read

7 Excellent Product Description Writing Examples

To modern shoppers, product descriptions are so much more than a block of text and a few bullet points — they’re the lyrics accompanying your brand’s beat and rhythm, colors...

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