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Salsify Ecommerce Blog

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

How to Meet New Consumer Demands With a Digital Shelf Refresh

The COVID-19 pandemic fundamentally altered how brands attract, engage, and sell to consumers — seemingly overnight. Gone are investments in almost all “physical” forms of...

Google, Facebook, and Instagram Make Big Social Commerce Changes

Last month, Google, Facebook, and Instagram announced substantial improvements to their shopping experiences. These improvements make it easier and more affordable for brands...

Omnichannel Commerce Strategy

Restart the Economy After COVID-19 by Showing It's Safe to Shop Again

Many grocery stores and other retailers providing essential goods have gone to great lengths to ensure safety within the parameters of their stores. But worldwide...

How to Increase Conversion With an Ecommerce SEO Strategy

Every minute, there are more than 4,000 items sold on Amazon by small and medium-sized businesses (SMBs), according to a 2019 Amazon report. Behind these purchases are...

Omnichannel Commerce Strategy

How Can ‘Non-Essential’ Brands Prepare for Demand After COVID-19?

The ongoing COVID-19 pandemic has ushered in drastic lifestyle changes for consumers, impacting how they shop and what they buy.

Best Buy Launches PDM With Salsify Direct Connection

Best Buy launched a product data management (PDM) platform to give vendors a single entry point for submitting both item and content data. This program replaces the PIM/CNET...

2020 Data Insights: What DTC Upstart Brands Offer Legacy CPG Brands

The number of channels consumers use to purchase from consumer packaged goods (CPG) brands seems endless. There are big-box retailers, warehouse clubs, local supermarkets,...

Omnichannel Commerce Strategy

Expert Shows Brands How To Drive Sales With Ratings and Reviews

One of the main reasons behind the early success of Amazon was its decision to make the voice of the customer front and center on product pages.

Omnichannel Commerce Strategy

Expert Mike Moumoutjis Explains How Brands Become Shopper Favorites

The digital landscape is increasingly fragmented and saturated. Hundreds (if not thousands) of products compete in the same category. Even if your brand is a market leader,...

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Augmented Reality in Retail: How (and Why) It Works

Convenience plays a huge part in shopping today. Consumers want a quick and easy way to try on clothes, visualize how furniture will look in their apartments, and generally...

Ecommerce Trends

Consumer Buying Behavior: How Have Spending Habits Changed in 2026?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Consumer Research 2026

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

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