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Salsify Ecommerce Blog

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

Build Your Brand and Drive Sales on Emerging Ecommerce Platforms

Ecommerce adoption has exploded recently, with analyses forecasting a near 20% growth in U.S. ecommerce sales by the end of 2020. This growth has also correlated with the...

How to Structure a Remote Ecommerce Team Amid COVID-19

The ongoing COVID-19 outbreak has forced teams across industries to work remotely, with many working from home for the first time. Between fluctuating retailer requirements,...

How to Meet New Consumer Demands With a Digital Shelf Refresh

The COVID-19 pandemic fundamentally altered how brands attract, engage, and sell to consumers — seemingly overnight. Gone are investments in almost all “physical” forms of...

Google, Facebook, and Instagram Make Big Social Commerce Changes

Last month, Google, Facebook, and Instagram announced substantial improvements to their shopping experiences. These improvements make it easier and more affordable for brands...

Omnichannel Commerce Strategy

Restart the Economy After COVID-19 by Showing It's Safe to Shop Again

Many grocery stores and other retailers providing essential goods have gone to great lengths to ensure safety within the parameters of their stores. But worldwide...

How to Increase Conversion With an Ecommerce SEO Strategy

Every minute, there are more than 4,000 items sold on Amazon by small and medium-sized businesses (SMBs), according to a 2019 Amazon report. Behind these purchases are...

Omnichannel Commerce Strategy

How Can ‘Non-Essential’ Brands Prepare for Demand After COVID-19?

The ongoing COVID-19 pandemic has ushered in drastic lifestyle changes for consumers, impacting how they shop and what they buy.

Best Buy Launches PDM With Salsify Direct Connection

Best Buy launched a product data management (PDM) platform to give vendors a single entry point for submitting both item and content data. This program replaces the PIM/CNET...

2020 Data Insights: What DTC Upstart Brands Offer Legacy CPG Brands

The number of channels consumers use to purchase from consumer packaged goods (CPG) brands seems endless. There are big-box retailers, warehouse clubs, local supermarkets,...

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Augmented Reality in Retail: How (and Why) It Works

Convenience plays a huge part in shopping today. Consumers want a quick and easy way to try on clothes, visualize how furniture will look in their apartments, and generally...

Ecommerce Trends

The Top 10 Consumer Trends To Watch in 2025

Consumers aren’t consistent. What they like, what they want, and what they’re willing to purchase changes in response to social, economic, and demographic factors.

Ecommerce Trends

Consumer Buying Behavior: How Have Spending Habits Changed in 2025?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

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