PIM
Learn about Salsify’s enterprise PIM solution.
Syndication
Easily syndicate product content to every consumer touch point.
Enhanced Content
Easily enrich product pages with below-the-fold content and rich media.
Catalog Sites
Share customized, up-to-date digital product catalogs.
Automation and AI
Automate business processes and enhance Salsify workflows with AI.
Digital Shelf Analytics
Continuously optimize your organization’s product content syndication.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
PXM Platform, Integrations, and APIs
Integrate the PXM platform with the rest of your enterprise systems architecture.
Grocery Accelerator
Leverage the first-ever category-wide PXM accelerator in the grocery industry.
PXM App Center
Gain extensions, integrations, and destinations with the PXM App Center.
Supplier Onboarding
Accelerate supplier onboarding while ensuring your schema requirements are met.
Product Listing
Sell products faster with Product Listing.
Content Enrichment
Increase online conversions with Content Enrichment.
Automation
Win on the digital shelf by automating manual tasks.
SXM Platform, Integrations, and APIs
Integrate the SXM platform with the rest of your enterprise systems architecture.
Syndication Network
Automate how you exchange product content data to the digital shelf.
Enhanced Content Network
Use Enhanced Content to turn product pages into product experiences.
Commerce Platform Integrations
Create winning product experiences everywhere shoppers are, including on owned sites.
GDSN Data Pool
Synchronize standard supply chain, marketing, and ecommerce attributes globally.
Open Catalog
Connect to the digital shelf faster with an open, standardized, and free product catalog.
Resources
Resource Library
Explore our ecommerce resources to get everything you need to win on the digital shelf.
Blog
Read our blog to get actionable insights for navigating changing markets and industry demands.
Webinars
Watch our on-demand ecommerce webinars to gain expert advice and tips from our community of industry leaders.
Engineering Blog
Explore our engineering blog to get developer resources, insights, and tips.
Events
Register for our upcoming in-person and virtual events to connect with other industry insiders.
Knowledge Base
Investigate our knowledge base to build your Salsify skills and understanding.
Product Updates
Explore the latest news and updates for Salsify products.
API
Examine our comprehensive API and webhook guides to start working with Salsify quickly.
Download Salsify's report to get insights into the latest trends and consumer behaviors.
“By 2022, organizations using multiple go-to-market approaches for digital commerce will outperform non-commerce organizations by 30 percentage points in sales growth.”
Source: Gartner, August 2020
Every single purchase made by a consumer is now digitally influenced: They conduct research online. They compare price points. They seek out reviews. They view tutorial videos or product explainers.
This shift has resulted in an explosion of potential touchpoints between a brand and its target customers, including third-party (3P) retailer platforms, direct-to-consumer (D2C) sites, social media channels, marketplaces, and so much more.
When you add in the rapid acceleration of online shopping over the past few months, the digital shelf has become more varied and unwieldy than ever.
Brand manufacturers now require a new type of commerce platform to win on the digital shelf. Today, we are excited to announce the launch of the very first Commerce Experience Management (CommerceXM) platform.
CommerceXM combines Product Experience Management (PXM) — which leverages an integrated product information management (PIM) platform, digital asset management (DAM), and an experience builder — with core commerce capabilities designed to enable sales across retailer and distributor channels, as well as marketplaces, social commerce channels, and D2C sites.
By integrating all the capabilities brands need to support and transact commerce experiences through one technology stack, our goal with CommerceXM is to enable brands to move faster than their competition to optimize every digital touchpoint for discovery, conversion, and brand affinity.
The move towards CommerceXM is a long time coming. Since our founding, we have always envisioned ourselves as a commerce platform. Those watching us closely have seen a steady stream of new product functionality that goes well beyond the standard PXM product set.
With today's general availability of Salsify for Marketplace Commerce, which provides customers with the unique ability to manage product experiences, as well as order and inventory data through a centralized listing exchange, we believe CommerceXM more fully captures both how we currently help customers and our overall long-term strategic vision.
Towards that long-term vision, we're also announcing the appointment of Mike Milburn as the new president of Salsify. Milburn was most recently the chief customer officer at Salesforce and will lead all customer and go-to-market efforts for us, helping us institute first-rate customer service across the globe as we begin this next chapter of our history.
New customer feedback for our CommerceXM platform has been incredibly positive. Here are some quotes from customers who have partnered with us in developing these capabilities.
"For Libbey, being on the forefront of commerce means that our target consumers are greeted with the same great brand experience across every digital channel, and our internal teams are operating with maximum efficiency through centralized product content and order and inventory management. Salsify continues to be a great partner in helping us push the envelope towards offering a commerce experience that others in our industry simply can't touch."
— Ryan Griffith, Sr. Director of Ecommerce, Libbey
"We pride ourselves on offering an incredible experience in every interaction customers have with our brand. That experience starts with our ecommerce strategy. We're incredibly excited about how Salsify's CommerceXM platform ensures that no matter where customers see InterMetro's brand, ranging from our corporate site to our dealer partners who leverage our content, they will be greeted with a consistently incredible commerce experience."
— AJ Zambetti, Director of Creative and Brand Communications, InterMetro
Without the inventiveness and drive of our customers, and their willingness to provide feedback and insight into their business goals, our continued success and growth would not be possible. They are the ones at the forefront of commerce in this new era of brand manufacturing.
We are honored and thankful to be partnering with them to be shining examples for the rest of their respective industries on how to win on the digital shelf.
Salsify drives results for customers worldwide, empowering them to win on the digital shelf.
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