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Product page optimization

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

Product Page Optimization

What Is Good Customer Service? What Modern Consumers Expect

As far as marketing concepts go, the benefits of providing top-tier customer service are, generally speaking, pretty easy to understand. Anyone who has made a purchase or two...

Product Page Optimization

The Top Ecommerce Personalization Trends To Watch: An Industry Breakdown

Brands and retailers that want to win over potential customers and drive increased sales need to offer more than high-quality products and services.

Product Page Optimization

Personalized Product Recommendations 101

How can you stand out to consumers when they have access to endless online recommendations at their fingertips?

Product Page Optimization

Looking Good: How Product Presentation Affects Customer Perception

Momentum is building for brick and mortar. While ecommerce markets remain strong, they’ve leveled off at just over 21% of all retail sales, according to recent data from ...

Product Page Optimization

Build Great Shopping Experiences and a Customer Experience Strategy

Shopping should be an engaging experience to support the buying journey — and brands and retailers that don't prioritize a customer experience strategy in planning will fall...

Product Page Optimization

Stockout: How Out-of-Stock Products Can Sink Your Brand — and What To Do About Them

It sounds simple — keep your products in stock and keep your customers happy.

Product Page Optimization

How To Improve Customer Retention With Enhanced Shopping Experiences

Businesses need new customers to grow. Without the influx of new shoppers, company revenue will stagnate, and ongoing success becomes a challenge.

Product Page Optimization

How Can Brands and Retailers Build a Content Personalization Strategy? [Download]

The demand from global consumers is apparent: They want personalized shopping experiences — and brands and retailers must have a clear strategy to create them.

Omnichannel Commerce Strategy

How To Leverage Customer Reviews To Win on the Digital Shelf

For brands and retailers, a single sale doesn’t equal success. Instead, it’s about building a customer base that’s willing to come back and purchase your products over and...

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Augmented Reality in Retail: How (and Why) It Works

Convenience plays a huge part in shopping today. Consumers want a quick and easy way to try on clothes, visualize how furniture will look in their apartments, and generally...

Ecommerce Trends

Consumer Buying Behavior: How Have Spending Habits Changed in 2026?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Consumer Research 2026

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

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