Product page optimization

Gain the latest tips, industry trends, and actionable ecommerce insights to stand out on the digital shelf and compete in the era of agentic commerce.

Product Page Optimization

8 minute read

Essential Product Page Optimization Strategies To Drive Digital Shelf Success

Ever taken a guided historical tour?

Product Page Optimization

5 minute read

Amazon Prime Day 2024: How To Get Your Product Content Ready

Sometimes, good ideas need time to catch on — or at least a bit of tinkering right out of the box. Take Amazon’s first Prime Day in 2015: While initially touted as a blowout...

Product Page Optimization

7 minute read

Summit Spotlight: Infusing AI Into the DNA of Your Content Strategy

Infusing artificial intelligence (AI) into your content strategy can shorten workflows, save hundreds of hours of manual labor, and improve time to market.

Product Page Optimization

10 minute read

What Is a Brand Story? (With a Brand Story Template)

As more and more consumers head online, it’s increasingly important for brands to foster relationships with shoppers instead of relegating themselves to faceless entities —...

Omnichannel Commerce Strategy

9 minute read

8 Quick Ecommerce Tips for SEO for Product Pages

Better search engine optimization (SEO) = More sales.

Product Page Optimization

7 minute read

How a PIM Solution Drives Top-Line Growth By Managing Product Experiences

Managing a successful ecommerce catalog can often feel like spinning plates — juggling the consistency of dozens, if not hundreds, of different products, touch points, and...

Product Page Optimization

4 minute read

How To Preserve Image Quality For Richer Product Images

If a picture is worth 1,000 words, then a high-quality product image is worth at least a few from consumers: “I want that.”

Omnichannel Commerce Strategy

15 minute read

10 Tips for Spring Cleaning Your 2024 Ecommerce Strategy

Spring is in the air, which means longer days and better weather. The prelude to summer is the perfect time for a touch of spring cleaning — both online and offline.

Product Page Optimization

17 minute read

Behind TikTok Viral Products: Here Are the Makings of a Viral Product

Over the last few years, TikTok has become one of the most pervasive social media platforms — driving everything from what users wear to what they eat and buy.

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Ecommerce Trends

14 minute read

Consumer Buying Behavior: How Have Spending Habits Changed in 2026?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Consumer Research 2026

7 minute read

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

Omnichannel Commerce Strategy

14 minute read

7 Excellent Product Description Writing Examples

To modern shoppers, product descriptions are so much more than a block of text and a few bullet points — they’re the lyrics accompanying your brand’s beat and rhythm, colors...

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