Product page optimization

Gain the latest tips, industry trends, and actionable ecommerce insights to stand out on the digital shelf and compete in the era of agentic commerce.

Product Page Optimization

4 minute read

How To Preserve Image Quality For Richer Product Images

If a picture is worth 1,000 words, then a high-quality product image is worth at least a few from consumers: “I want that.”

Omnichannel Commerce Strategy

15 minute read

10 Tips for Spring Cleaning Your 2024 Ecommerce Strategy

Spring is in the air, which means longer days and better weather. The prelude to summer is the perfect time for a touch of spring cleaning — both online and offline.

Product Page Optimization

17 minute read

Behind TikTok Viral Products: Here Are the Makings of a Viral Product

Over the last few years, TikTok has become one of the most pervasive social media platforms — driving everything from what users wear to what they eat and buy.

Omnichannel Commerce Strategy

9 minute read

How To Use Amazon A+ Content to Boost Sales

Think back to the last product you bought online: What did you do before clicking “buy now”? Chances are good that you, like so many others, visited Amazon first.

Product Page Optimization

11 minute read

High-Converting Product Pages: How To Drive Clicks From Search

The “2024 Consumer Research” report from Salsify revealed that 49% of online shoppers start their journey via a search engine. Once shoppers click search, they’re inundated...

Product Page Optimization

14 minute read

Amazon Seller Central: How To Become a Seller on Amazon

Brands and manufacturers that want to sell directly to customers on Amazon need look no further than Amazon Seller Central.

Product Page Optimization

17 minute read

Click, Shoot, Sell: Product Photography Tips and Tricks

Product pages act as a digital shelf. Shoppers can’t see or touch a product before they buy, so they rely on high-quality photos, videos, and descriptions to influence their...

Product Page Optimization

6 minute read

Elevating Ecommerce User Experience (UX) for Global Brands and Retailers

Global ecommerce sales reached $5.7 trillion in 2022 and are expected to cross the $6 billion mark, according to data from eMarketer. In addition to rising sales volumes,...

Product Page Optimization

14 minute read

How To Boost Your Product Page Conversion Rate

The higher your conversion rate is, the more revenue you get. Easy, right? Regardless, your conversion rate might seem like an elusive ecommerce metric — but there are a...

Most Popular

View all Posts

Ecommerce Trends

14 minute read

Consumer Buying Behavior: How Have Spending Habits Changed in 2026?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Omnichannel Commerce Strategy

14 minute read

7 Excellent Product Description Writing Examples

To modern shoppers, product descriptions are so much more than a block of text and a few bullet points — they’re the lyrics accompanying your brand’s beat and rhythm, colors...

Consumer Research 2026

7 minute read

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

Subscribe to the Below the Fold Newsletter

Standing out on the digital shelf starts with access to the latest industry content. Subscribe to Below the Fold, our monthly content newsletter, and join other commerce leaders.