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Salsify Ecommerce Blog

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

Reliable Product Data Syndication Is Key to Your Brand’s Success

There isn't a one-size-fits-all approach to publishing product data to retailer sites.

Omnichannel Commerce Strategy

5 Top Brands Leveraging PIM Tools for Digital Shelf Success

Research conducted by NeilsenIQ and Label Insight found that consumers are dedicated to their lifestyle and wellness.

Customer Voices

Customer Voices: Salsify Workflow Best Practices

Workflow is one of the most useful features Salsify offers. The feature helps disorganized, time-consuming processes become streamlined and simplified so you can get products...

3 Top PIM Analyst Reports Recognize Salsify as a Market Leader

Forrester, Ventana Research, and International Data Corporation (IDC) recently published their product information management (PIM) analyst reports.

How Product Content Gives Brands an Amazon Advertising Advantage

Brand manufacturers shouldn’t see Amazon merely as an ecommerce channel — it’s an ecommerce necessity. But standing out on the crowded marketplace can be a challenge.

IDC MarketScape Names Salsify a 2021 ‘Leader’ in Product Information Management (PIM) for Commerce

Salsify was just named a "Leader" in a new International Data Corporation (IDC) vendor assessment, "IDC MarketScape: Worldwide Product Information Management Applications for...

Omnichannel Commerce Strategy

How the Open Experience Alliance (OXA) Is Working Toward 'Commerce for All'

“Great commerce experiences can only be delivered when brands and retailers are working in close collaboration… walled gardens prohibit this, and intermediate the...

Customer Voices

Jen Gulley of WestPoint Home: How To Grow Ecommerce Margins With D2C Channels

I started the ecommerce division at WestPoint Home about seven years ago. Back then, managing our digital shelf was a really time-consuming process.

Omnichannel Commerce Strategy

5 Growing Omnichannel Commerce Trends You Need to Know

It’s no secret that the pandemic has altered both the digital and physical world of commerce.Without a powerful presence in the right spaces, retail businesses may feel their...

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Augmented Reality in Retail: How (and Why) It Works

Convenience plays a huge part in shopping today. Consumers want a quick and easy way to try on clothes, visualize how furniture will look in their apartments, and generally...

Ecommerce Trends

Consumer Buying Behavior: How Have Spending Habits Changed in 2025?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Consumer Research 2026

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

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