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    March 4, 2021

    Essential Digital Shelf Best Practices From a Global Household Brand

    6 minute read
    After a global household brand leveraged Salsify to launch its first digital shelf team and drive innovation across its organization, we had the opportunity to catch up...
    by: Salsify
    March 3, 2021

    What Is Commerce Experience Management (CommerceXM)?

    11 minute read
    Brand manufacturers need to change how they sell to consumers. Digital Commerce 360 found that ecommerce sales in the US were up 44% last year. While COVID-19 drove many...
    by: Jonathan Herman
    February 25, 2021

    Ecommerce Strategy: Uncover the Full Revenue Impact of Retail Ad Spend

    6 minute read
    Marketing leaders want to know the full scope of the returns on their campaigns and strategies: What’s working? What’s the return on investment (ROI)? What needs adjusting?
    by: Brian Johnson
    February 23, 2021

    Case Study: How Home Goods Brand Rotho Grew Its Amazon EU Footprint

    4 minute read
    Swiss home goods manufacturer Rotho needed an effective way to provide product listings and content to Amazon’s European sites. For more than 130 years, Rotho has been...
    by: Cara Wood
    February 16, 2021

    What Is the Future of Omnichannel Retail?

    6 minute read
    From mobile apps and your direct-to-consumer (D2C) website to marketplaces and brick-and-mortar retailers, customers interact with your brand via a range of omnichannel...
    by: Satta Sarmah Hightower