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    Holiday strategy 2024

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Ecommerce Trends
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    5 minute read

    Holiday Shopping Season: When Will Holiday Shoppers Start Spending?

    To a child who learns about the world primarily from cartoons, it’s easy to mistakenly conclude that encounters with quicksand, falling anvils, and mysterious treasure maps...
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    Ecommerce Trends
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    13 minute read

    Holiday Shopper Insights: Why 62% of Shoppers Plan To Treat Themselves This Season

    We might be a few months away from the holiday season, but with 27% of shoppers starting to buy their holiday gifts as early as October, according to Salsify’s “2024 Holiday...
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    Holiday Strategy 2024
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    11 minute read

    How To Build a Winning Amazon Advertising Strategy for Prime Day

    Massively boosting your brand’s revenue in just one day — mid-summer, no less — sounds like any ecommerce professional’s “Oh, I am dreaming about work again” dream, but a...
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    Omnichannel Commerce Strategy
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    14 minute read

    What Are the Different Holiday Shopper Styles?

    The holidays — and holiday shoppers — are coming, whether you’re ready or not.
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    Product Page Optimization
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    5 minute read

    Amazon Prime Day 2024: How To Get Your Product Content Ready

    Sometimes, good ideas need time to catch on — or at least a bit of tinkering right out of the box. Take Amazon’s first Prime Day in 2015: While initially touted as a blowout...
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    Ecommerce Trends
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    7 minute read

    Consumer Spending Trends: How Much Will Holiday Shoppers Spend This Year?

    2023 saw strong consumer holiday spending. As noted by the National Retail Federation, retail sales in the U.S. hit a record-high $964.4 billion last year. Worldwide...
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    Featured
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    3 minute read

    Top Predictions for 2024 Holiday Shopping Trends [DOWNLOAD]

    On the nice-to-know list for the upcoming holiday shopping season: Nearly two-thirds of shoppers plan to shop on Black Friday and spend the same as last year — some...
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    Ecommerce Marketing
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    6 minute read

    7 Creative Black Friday Marketing Strategies for Brands

    If you’re a fan of the Olympics, you know just how exciting it can be when the starting pistol points to the sky. The air is heavy with anticipation among track stars on the...
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    Featured
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    10 minute read

    What Are the Most Important Ecommerce Holiday Dates in 2024?

    While many shoppers are content to leave their holiday purchases to the last minute, brands don’t have this luxury. Nothing could be worse than putting off your end-of-year...
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