What Is PXM?

What Is PXM?

PXM for Brands

Lead the digital shelf with Product Experience Management (PXM).

PXM for Retailers

Source supplier product content efficiently and at scale with PXM.

PXM and AI

Transform digital commerce strategy with AI-powered solutions.

What Is the Digital Shelf?

Learn about the digital shelf, including strategies for winning sales.

How (and How Much) Will AI Change Shopping

Rob Gonzalez, Salsify co-founder & CMO, explains the shift to chat-based discovery and how brands can prepare.

Solutions

For Brands

Centralize

Centralize all your product content, no matter where it lives.

Connect

Connect across the digital shelf to deliver engaging product experiences.

Automate

Automate manual processes to improve efficiency and accuracy.

For Retailers

Onboard

Accelerate your retail suppliers and product data onboarding.

Validate

Ensure up-to-date product data is always available to your customers.

Automate

Gain the freedom to scale your business with automation.
Products

PXM Product Experience Management

PIM

Manage all product content in one central system of record.

Syndication

Easily syndicate product content to every consumer touch point.

Enhanced Content

Enrich product pages with below-the-fold content and rich media.

Intelligence Suite

Bring AI-powered capabilities directly into your Salsify workflows.

Grocery Accelerator

Leverage the first-ever category-wide PXM accelerator in the grocery industry.

GDSN Data Pool

Synchronize standard supply chain, marketing, and ecommerce attributes globally.

Digital Shelf Analytics

Continuously optimize your organization’s product content syndication.

Catalog Sites

Share secure, on-brand, and always up-to-date digital product catalogs.

Automation and AI

Automate business processes and enhance Salsify workflows with AI.

PXM Platform, Integrations, and APIs

Integrate the PXM platform with the rest of your enterprise systems architecture.

SXM Supplier Experience Management

Supplier Onboarding

Accelerate supplier onboarding while ensuring your schema requirements are met.

Product Listing

Sell products faster with Product Listing.

Content Enrichment

Increase online conversions with Content Enrichment.

Automation

Save time and increase operational efficiency with retail automation.

SXM Platform, Integrations, and APIs

Integrate the SXM platform with the rest of your enterprise systems architecture.

PXM Network

Syndication Network

Automate how you exchange product content data to the digital shelf.

Enhanced Content Network

Turn product pages into product experiences with Enhanced Content.

Commerce Platform Integrations

Create winning product experiences everywhere shoppers are, including on owned sites.

GDSN Data Pool

Synchronize standard supply chain, marketing, and ecommerce attributes globally.

Open Catalog

Connect to the digital shelf faster with an open, standardized, and free product catalog.
Partners

Solution Partners

Find a Solution Partner

Learn more about Salsify solution partners.

Become a Solution Partner

Learn how to become a Salsify solution partner.

Technology Partners

Find a Technology Partner

Learn more about Salsify technology partners.

Become a Technology Partner

Learn how to become a Salsify technology partner.
Resources

Resources

Resource Library

Explore our ecommerce resources to get everything you need to win on the digital shelf.

Blog

Read our blog to get actionable insights for navigating changing markets and industry demands.

Webinars

Watch our on-demand ecommerce webinars to gain expert advice and tips from our community of industry leaders.

Customer Blog

Gain the latest tips, industry trends, and actionable ecommerce insights.

Knowledge Base

Investigate our knowledge base to build your Salsify skills and understanding.

API

Examine our comprehensive API and webhook guides to start working with Salsify quickly.
2026 Consumer Research Report - Feature Image1 V2

2026 Consumer Research

Download

Our latest report shares shoppers' fresh insights on buying behavior, loyalty, AI trust, and more.

Request Demo
    Request Demo
      Hero Shape

      Ecommerce marketing

      Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

      Popular Topics:
        Ecommerce Marketing
        |
        6 minute read

        How To Analyze Past Performance and Complete a Marketing Audit for Retail Holidays and Ecommerce Events

        Ah, retail holidays. When your team faces a frantic scramble to launch promos, blast emails, wrangle last-minute product pages — and then suddenly, it’s over. Boxes are...
        Read More
        Ecommerce Marketing
        |
        21 minute read

        Eras of Innovation: 5 Ecommerce Marketing Strategies From Beyoncé and Taylor Swift’s Tours To Make Your Sales 'Flawless'

        Whether you’re a BeyHive member or a Swiftie (or don’t identify with either), it’s undeniable that Beyoncé Knowles-Carter and Taylor Swift have made lasting impressions on...
        Read More
        Ecommerce Marketing
        |
        5 minute read

        How To Build an Ecommerce Marketing Calendar

        For most ecommerce brands, staying ahead of top sales moments isn’t about working harder — it’s about working with intention.
        Read More
        Ecommerce Marketing
        |
        12 minute read

        The Art of the Impulse Buy: 70% of Shoppers Say Discounts Drive Unplanned Purchases — Here’s Why

        Some purchases are carefully considered. Others, not so much.
        Read More
        Ecommerce Marketing
        |
        10 minute read

        What Does It Take To Have a Good Brand Reputation in 2025?

        Brands should have the opposite mentality of Joan Jett, who doesn’t give a damn about her reputation. Especially since 69% of shoppers cite brand reputation in their top...
        Read More
        Ecommerce Marketing
        |
        17 minute read

        Sales and Discounts: Research-Backed Strategies That Shoppers Can't Resist

        Let’s talk numbers for a minute because the stats behind shopper behavior say a lot.
        Read More
        Ecommerce Marketing
        |
        8 minute read

        Prime Day Is Coming: A 5-Step Strategic Preparation Playbook for Brands

        Brands, start your engines ’cause it’s that time of year again. Shoppers are gearing up, retailers are rolling out promotions, and the race for consumer attention is on.
        Read More
        Ecommerce Marketing
        |
        10 minute read

        Ecommerce Strategies for a Successful Valentine’s Day Shopping Season

        Valentine’s Day isn’t solely for sweethearts. It’s also a celebration of love and connection.
        Read More
        Ecommerce Marketing
        |
        10 minute read

        Top Ecommerce Trends To Watch in 2025

        2023 saw ecommerce take center stage. 2024 saw consumers asking for more — of everything. More sales and marketing personalization. More product options. More ways to connect...
        Read More

        Most Popular

        View all Posts
        Salsify
        |
        15 minute read

        Augmented Reality in Retail: How (and Why) It Works

        Convenience plays a huge part in shopping today. Consumers want a quick and easy way to try on clothes, visualize how furniture will look in their apartments, and generally...
        Read More
        Ecommerce Trends
        |
        10 minute read

        Consumer Buying Behavior: How Have Spending Habits Changed in 2025?

        The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...
        Read More
        Consumer Research 2026
        |
        7 minute read

        Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

        The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.
        Read More

        Subscribe to the Below the Fold Newsletter

        Standing out on the digital shelf starts with access to the latest industry content. Subscribe to Below the Fold, our monthly content newsletter, and join other commerce leaders.