Ecommerce marketing

Gain the latest tips, industry trends, and actionable ecommerce insights to stand out on the digital shelf and compete in the era of agentic commerce.

6 minute read

7 Creative Black Friday Marketing Strategies for Brands

If you’re a fan of the Olympics, you know just how exciting it can be when the starting pistol points to the sky. The air is heavy with anticipation among track stars on the...

Omnichannel Commerce Strategy

14 minute read

Ecommerce Marketing Trends: What Can Brands Learn From the Success of the 'Stanley Cup'?

The Stanley Quencher H20 Flowstate Tumbler, otherwise known as the “Stanley cup” (not to be confused with the hockey trophy) has become a status symbol.

Omnichannel Commerce Strategy

14 minute read

Best Ecommerce Experience and Best Retail Experience Examples From Global Brands and Retailers

Today, retailers and global brands use several methods to provide the best omnichannel shopping experience for their customers.

Product Page Optimization

4 minute read

How To Preserve Image Quality For Richer Product Images

If a picture is worth 1,000 words, then a high-quality product image is worth at least a few from consumers: “I want that.”

Ecommerce Marketing

18 minute read

What You Can Learn From the Most Trusted Brands

Picture this scenario: It’s 1995. You’re riding your bike around your neighborhood with friends. One wrong move, and suddenly you’re on the ground, cradling a scraped knee....

Ecommerce Marketing

7 minute read

Meet the ‘Goldilocks Shopper’: How ‘Just Right’ Omnichannel Experiences Can Help Brands

In the famous fairytale, Goldilocks doesn’t want just any porridge. Instead, she wants a bowl that’s “just right” — not too hot, not too cold.

Ecommerce Marketing

8 minute read

10 Creative Strategies for Customer Retention in Ecommerce

Customer acquisition may be the goal of most marketing campaigns, but it's customer retention that really sets a successful brand or retailer apart.

Omnichannel Commerce Strategy

10 minute read

10 Ecommerce Growth Hacks To Drive Online Sales, Customer Engagement, and Brand Visibility

Does your ecommerce strategy need some fresh energy?

Ecommerce Marketing

9 minute read

What Does ‘Brand Loyalty’ Mean to Modern Shoppers?

In a world with a seemingly endless supply of choices, why do so many shoppers return to their favorite brands again and again?

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Ecommerce Trends

14 minute read

Consumer Buying Behavior: How Have Spending Habits Changed in 2026?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Consumer Research 2026

7 minute read

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

Omnichannel Commerce Strategy

14 minute read

7 Excellent Product Description Writing Examples

To modern shoppers, product descriptions are so much more than a block of text and a few bullet points — they’re the lyrics accompanying your brand’s beat and rhythm, colors...

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