Artificial intelligence

Gain the latest tips, industry trends, and actionable ecommerce insights to stand out on the digital shelf and compete in the era of agentic commerce.

Artificial Intelligence

11 minute read

How AI Shopping Is Affecting B2B Buying Behavior and Loyalty Across Audience Groups

AI is big business, and offers an opportunity for B2B brands — if they can get it right.

Artificial Intelligence

5 minute read

2026 Consumer Research Report Reveals AI Trust Gap, Gen Alpha Trends, and Product Preferences

Salsify publishes its 2026 consumer research report — a survey of nearly 3,000 respondents in the U.S., U.K., and Canada — spotlighting consumer behavior toward brands,...

Artificial Intelligence

6 minute read

Do Brands Need Social Media Influencers In The Age of AI?

Thanks to the emergence of AI tools, shoppers are now routinely engaging in behavior that would've sounded straight out of a sci-fi script only a short few years ago.

Artificial Intelligence

9 minute read

What the Data Says About Consumer Interest in AI Shopping Agents

Imagine an AI that can shop for you because it knows what products you like and what prices fit your budget.

Artificial Intelligence

7 minute read

Navigating Digital Minimalism During the Rise of AI

These days, the ink spilled on AI is enough to short out your newsfeed.

Ecommerce Technology

10 minute read

Ecommerce Chatbot: How Conversational AI Can Help Ecommerce Professionals

Generative AI (GenAI) is changing the way shoppers find what they want. According to Salsify’s “ Ecommerce Pulse Report: Q4 2025 ,” 54% of customers have used an AI...

Ecommerce Technology

11 minute read

Defining Agentic Shopping and the New Commerce Era

Just a few years ago, the idea of an artificial intelligence (AI) tool influencing our purchases sounded very sci-fi. Today, it’s just your average Tuesday.

Ecommerce Technology

7 minute read

How AI Shopping Tools Influence Product Discovery and Customer Engagement

Remember when Google was a shopper’s best friend for product discovery?

Ecommerce Technology

13 minute read

Ecommerce AI: What Does 'Google Zero' Mean for Brands?

If you’re an ecommerce-focused brand, it probably feels like artificial intelligence (AI) has pitched a tent in your home office, altering how your marketing team looks at...

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Ecommerce Trends

14 minute read

Consumer Buying Behavior: How Have Spending Habits Changed in 2026?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Consumer Research 2026

7 minute read

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

Omnichannel Commerce Strategy

14 minute read

7 Excellent Product Description Writing Examples

To modern shoppers, product descriptions are so much more than a block of text and a few bullet points — they’re the lyrics accompanying your brand’s beat and rhythm, colors...

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