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    Salsify Ecommerce Blog

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Ecommerce Strategy
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    8 minute read

    Examples of Product Descriptions That Convert

    A good product description will draw shoppers in, but an excellent product description will convert them to purchase.
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    Ecommerce Strategy
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    12 minute read

    Are You Product Catfishing? Why Your Ecommerce Marketing Strategy Must Include Consistent Content

    Hook, line, and sinker. Are your ecommerce marketing efforts grabbing the attention of consumers and luring them to shop your digital shelf? It might not be for the right...
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    Ecommerce Trends
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    5 minute read

    Top Consumer Trends for Furniture and Home Goods Brands

    Furniture and home goods brands need to be aware of changes in consumer behavior to keep up with modern commerce. Explore the biggest trends in commerce within the industry,...
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    Product Page Optimization
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    6 minute read

    3 Home and Garden Brands Winning With Enhanced Content

    Leading home and garden brands understand the importance of enhanced content. Utilizing its capabilities can aid in product search and discovery and increase product page...
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    Ecommerce Trends
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    10 minute read

    Consumers Want Store Brand Products — Here’s How to Do It Well (With Examples)

    Store brands, otherwise known as private labels, are having their moment this year. With inflation and economic uncertainty putting pressure on shoppers, they have good...
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    Product Page Optimization
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    11 minute read

    Website Merchandising: What Is It and How Do I Manage It?

    There’s no comparison between looking at a product on a screen and exploring it in real life.
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    Ecommerce Strategy
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    4 minute read

    Sonesh Shah of Bosch: The Changing Home Improvement Buying Journey

    The home improvement industry, which is traditionally entrenched in the brick-and-mortar tradition, experienced huge digital channel gains in the last year.
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    Product Page Optimization
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    10 minute read

    Winning Product Page Examples: Household and Brands

    Different retailers call enhanced content by different names: Amazon calls it A+ content, and Walmart calls it rich content.
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    Omnichannel Commerce Strategy
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    11 minute read

    Live Stream Shopping and Shoppable Video: Here’s What Shoppers Want

    The average consumer attention span is now shorter, which means consumers will quickly move on to the next experience if they aren’t engaged.
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