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    Product page optimization

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Popular Topics:
    Omnichannel Commerce Strategy
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    15 minute read

    10 Tips for Spring Cleaning Your 2024 Ecommerce Strategy

    Spring is in the air, which means longer days and better weather. The prelude to summer is the perfect time for a touch of spring cleaning — both online and offline.
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    Product Page Optimization
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    11 minute read

    High-Converting Product Pages: How To Drive Clicks From Search

    The “2024 Consumer Research” report from Salsify revealed that 49% of online shoppers start their journey via a search engine. Once shoppers click search, they’re inundated...
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    Product Page Optimization
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    10 minute read

    Baby Boomers’ Shopping Habits: What Do They Want From Brands?

    Baby boomers — those born between 1946 and 1964 — are the second-largest generation. They’re the predecessors to Generation X (Gen X), millennials, Generation Z (Gen Z), and...
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    Digital Shelf Insights
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    14 minute read

    Amazon Seller Central: How To Become an Amazon Seller

    Brands and manufacturers that want to sell directly to customers on Amazon need look no further than Amazon Seller Central.
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    Product Page Optimization
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    17 minute read

    Click, Shoot, Sell: Product Photography Tips and Tricks

    Product pages act as a digital shelf. Shoppers can’t see or touch a product before they buy, so they rely on high-quality photos, videos, and descriptions to influence their...
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    Enhanced Content
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    14 minute read

    Art of the Product Title: Optimization Tips (With Winning Examples)

    Your product titles are often the first thing a shopper sees, whether that’s in the search results or at the top of your product page. If the title doesn’t convey the right...
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    Product Page Optimization
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    6 minute read

    Elevating Ecommerce User Experience (UX) for Global Brands and Retailers

    Global ecommerce sales reached $5.7 trillion in 2022 and are expected to cross the $6 billion mark, according to data from eMarketer. In addition to rising sales volumes,...
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    Enhanced Content
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    12 minute read

    Product Detail Page Examples: Personal Care Product and Beauty Brands

    Makeup and personal care product choices are personal. Consumers must match skin tone and type and complexion, which can be tricky to do while shopping on digital channels,...
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    Product Page Optimization
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    14 minute read

    How To Boost Your Product Page Conversion Rate

    The higher your conversion rate is, the more revenue you get. Easy, right? Regardless, your conversion rate might seem like an elusive ecommerce metric — but there are a...
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