Drive performance on the digital shelf with product content management, activation, engagement, and ongoing optimization.
Manage your product information and optimize it for success across every channel, without sacrificing security or control.
Collaborate with your suppliers at every stage of omnichannel commerce.
Automated transformation, including resizing, reformatting, and renaming for all digital assets across all your commerce endpoints
Send the right content to every touchpoint, continually optimized to fit the changing requirements of each channel.
Manage and syndicate all your product data, both operational data and marketing content, in one platform.
Manage your product information and optimize it for success across every channel, without sacrificing security or control.
Unify product content with order and inventory data to enable selling on marketplaces such as Amazon Seller Central, Walmart Marketplaces, Google Shopping Actions, Facebook, Instagram and more.
Sell on social media platforms, like Instagram and Google Shopping, and build emotional connections with shoppers where they browse.
Optimize your performance with a holistic view of your digital shelf analytics tied to a workflow to make changes that will have an impact on your sales.
Transform the digital Shelf expressions and business models of brand manufacturers.
Deliver tailored shopping experiences that convert shoppers and grow your business by strengthening the partnership with your suppliers.
Partner with us to deliver commerce solutions to brand manufacturers around the world.
The digital shelf has become the only shelf for many consumers, making it a critical battlefield for brands to differentiate themselves. Learn about recent consumer findings on the impact of Covid and what you need to do to own the experience on the digital shelf.
It’s no secret that manufacturers have been dramatically impacted by the rapid shifts in consumer behavior and the reinvention of the retail shopping model that have been accelerated by Covid. Today, digital shelves are not only valuable for researching and purchasing products – they’re actually the only channel for many as consumers address needs for safety, convenience and necessity.
Accenture Interactive has recently completed a consumer study on the impact of consumer shopping across a number of merchandising categories to understand both the magnitude of the impact and the stickiness of the changes. Jeriad Zoghby, Global Consumer Goods & Services Lead for Accenture Interactive, will review those findings and discuss the growing importance of optimizing your brand experience in digital commerce. He will be joined by Rochelle Adams, NA PIM and DAM capability lead within Accenture Interactive, who will cover tools and architecture needed to manage engaging product experiences.