COVID-19 has condensed years' worth of digital transformation into just a few months. And with consumers spending more time at home than ever before --- and noticing more projects that need to get done -- home improvement retailers are reporting triple-digit growth in online sales. Ensuring your product content is accurate, complete and search-optimized is critical to driving conversions on these fast-growing digital channels.
Introducing Salsify’s Home Improvement Growth Kit, a simple way for brand manufacturers to activate their content on leading channels like Home Depot, Lowe’s, Ace Hardware, Walmart and Amazon. The Home Improvement Growth Kit enables brands to quickly scale up digital operations and more efficiently manage and update their product content across key home improvement retail channels.