D2c strategy

Omnichannel Commerce Strategy

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How to Use the Power of Emotion to Grow Your D2C Margins

The idea of “being closer to your customer” is one of the most appealing aspects of the direct-to-consumer (D2C) model. By eliminating the middlemen, brand manufacturers...

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Digital Shelf Insights

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How a D2C Ecommerce Model Can Help Build Customer Loyalty

Warby Parker, Casper, Honest Company, and Billie. Digitally native vertical brands (DNVBs) like these are well-known for cutting out the retailer and successfully growing...

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Expert Insights

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BigCommerce CEO Shows Brands How to Future-Proof Business With D2C

According to some experts, brands are seeing anywhere from 30% to 75%-plus growth in direct-to-consumer (D2C) traffic over the past few months.

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Digital Shelf Insights

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2020 Data Insights: What DTC Upstart Brands Offer Legacy CPG Brands

The number of channels consumers use to purchase from consumer packaged goods (CPG) brands seems endless. There are big-box retailers, warehouse clubs, local supermarkets,...

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Omnichannel Commerce Strategy

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3 Options for Diversifying D2C Fulfillment on Amazon

Amazon is a highly desirable partner for brands to market and sell products to consumers. When it comes to product search, 46.7% of consumers start their product searches on...

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Digital Shelf Insights

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Fast, Agile Retail: How Time-To-Market Rules Have Changed for Brands

The success of direct-to-consumer (DTC) and digitally native vertical brands (DNVBs) saturating ecommerce today is disrupting traditional shopping and multichannel retail.

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Ecommerce GTM Strategy

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Don’t Launch Your D2C Website Without Asking These 3 Questions

Direct-to-consumer (D2C) channels give brands more control over their online presence and offer more opportunities for sales growth. Setting expectations from the start helps...

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Digital Shelf Insights

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5 D2C Apparel Brands Helping Shoppers Skip the Dressing Room

Customers demand engaging, informative online experiences — and this need is only heightened for apparel brands. Return rates for online sales range anywhere from 30% to 40%,...

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D2C Strategy

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5 Most Innovative Strategies for D2C Apparel Brands

With over 400 direct-to-consumer (D2C) brands like Casper, Warby Parker, JustFab, Everlane, and Bonobos offering a range of consumer goods, D2C brands are predicted to ...

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