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THE SALSIFY SMARTER MERCHANDISING BLOG

Bringing Sell Sheets to the 21st Century

Posted by Steve Johnston on 8:00 AM on May 13, 2014

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While our blog generally focuses on industry trends, best practices, and interviews, we’re taking a moment this week to share an exciting new feature in the Salsify product: catalog sharing.

Why catalog sharing matters

Data exchange starts well before a product is actually going to be sold by a particular retailer. In most cases sell sheets are perused, spring assortments viewed, and decisions made about what to even carry. Salsify’s catalog sharing feature allows users to seamlessly exchange this pre-sales product content directly from Salsify. With this new feature, suppliers can instantly share new product lines, upcoming collections, or new product ideas with their partners. By exchanging information earlier on in the process, products can make it to market faster, and the pains of distributing content can be avoided. That’s why we’re so excited about this new development - customers can expand Salsify’s usage to a whole new area of supplier/retailer collaboration.

How it Works

Catalog sharing enables users to share basic information about subsets of SKUs in their Salsify organization with outside viewers. Watch the video to see it in action.

Salsify’s mission is to improve the connectivity between suppliers, distributors, and retailers when it comes to exchanging product content, and we’re excited to give users another tool to do that. A lot of hard work from our engineering team has gone into this, and it’s great to see catalog sharing come to life in such a short amount of time. If you would like to see more, request a demo!

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