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    October 19, 2020

    4 Reasons Why Amazon Should Be In Your Brands Playbook

    8 minute read
    Christmas is coming and all signs are that Amazon is set to have another record setting holiday season. In the UK and Germany, the marketplace is increasingly dominating...
    by: Christian Hassold
    October 13, 2020

    How COVID-19 will Shape the 2020 Holiday Shopping Season — and How to Prepare

    9 minute read
    As the holiday shopping season moves closer, everyone in the retail industry has the same question: how will peak-season shopping habits change as we adapt to COVID-19?
    by: Christian Hassold
    September 28, 2020

    PXM: Bridging the Gap Between Sales and Marketing

    5 minute read
    Everyone and everything has become more connected — the internet connects us with content from all over the world, companies are connected in the age of social distancing...
    by: Christian Hassold
    September 25, 2020

    The Difference between PIM and PXM

    6 minute read
    A common question among ecommerce leaders is, “what’s really the difference between product experiment management (PXM) and product information management (PIM)?” While,...
    by: Christian Hassold
    September 24, 2020

    The D2C Strategy Playbook Series from the Digital Shelf Institute

    3 minute read
    Welcome to the era of direct to consumer (D2C) commerce — arguably the channel with the most opportunities to facilitate the most direct connection to your customers. D2C...
    by: Christian Hassold