Digital Shelf Refresh With Accenture Interactive

Thursday May 28, 2020 at 12pm ET

Commerce has been changed for good. The recent surge in online shopping, attributed to the outbreak of COVID-19, has pushed consumers online at an astounding rate. Digital product pages have replaced brick-and-mortar shelves seemingly overnight, creating a new breed of online shoppers.

Between those buying online for the first time and digitally native shoppers who have only increased their online shopping spend, brands must have the ability to meet these new commerce demands.

It's time for brand manufacturers to fully embrace the digital shelf.

It's time for a digital shelf refresh.

Register for the latest Digital Shelf Virtual Summit session where Roald van Wyk, creative lead and managing director at Accenture Interactive, will walk you step-by-step through conceptualizing, creating, testing, and deploying new and engaging brand experiences online. 

Get actionable insights on how your brand can build connections with new customers, transform your online experiences, and tell your brand story online.

What you’ll take away:

  • Insights on the current state of the industry;
  • Step-by-step guidance on how to refresh your online presence;
  • A breakdown of why brands must move from a product detail page (PDP) mindset to a product experience page (PXP) mindset;
  • Insights into the future of commerce; and
  • Real-time guidance during our Q&A section.

Register Now

Salsify is the product experience management platform for thousands of brands and retailers worldwide.

Product content is the core of a great customer experience.

The Salsify product experience management (PXM) platform combines the power of product content management, which includes product information management and digital asset management capabilities, alongside a broad commerce ecosystem, and actionable insights — empowering brands to deliver compelling shopping experiences for consumers across every digital touchpoint.

Increase Revenue Create and publish detailed product content that results in improved search performance and better product page conversion.
Expand Assortment Support rapid SKU introduction by pulling from a trusted source of product content for each of your products.
Grow Market Share Get more products into market, with better content, faster than your competition.
Speed Time to Market Deliver accurate product content to market quickly and within the unique requirements of each sales channel.