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Shopping events and holidays

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

Ecommerce Research and Data

Holiday Shopping Season: When Will Holiday Shoppers Start Spending?

According to Salsify’s “2025 Holiday Pulse Report,” which surveyed 1,010 consumers across generation groups on their holiday shopping behaviors in the United States (U.S.)...

Ecommerce Marketing

What Are the Most Important Retail Holidays and Ecommerce Events in 2025?

Holidays are a time for family, friends — and spending. While shopping isn’t the reason for any season, it’s central to many holidays and events. From buying gifts and party...

Shopping Events and Holidays

Beyond Amazon: Multichannel Sales Strategies for Prime Day Alternative Sales

For years, Amazon Prime Day hogged the limelight — until one day, it suddenly had to share the red carpet.

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Augmented Reality in Retail: How (and Why) It Works

Convenience plays a huge part in shopping today. Consumers want a quick and easy way to try on clothes, visualize how furniture will look in their apartments, and generally...

Ecommerce Trends

The Top 10 Consumer Trends To Watch in 2025

Consumers aren’t consistent. What they like, what they want, and what they’re willing to purchase changes in response to social, economic, and demographic factors.

Omnichannel Commerce Strategy

What Is a Lifestyle Brand? (With Examples of Winning Strategies)

Consumers are increasingly looking for brands that resonate with their interests and tastes. For example, aesthetics labeled “eclectic grandpa” (the name speaks for itself)...

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