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Retailers

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

Distributors: Stop Trying to Fix Your Suppliers — Here’s What to Do Instead

Ecommerce Technology

How Retailers Can Use Geolocation To Create Personalized Shopping Experiences

Consumers’ preferred shopping channels may alternate from year to year — according to Salsify’s latest survey, they primarily buy new brands and products at physical stores —...

How Frequently Do Retailer Requirements Change — and How Can Brands Keep Up?

Listing products with multiple retailers opens your business up to a wider pool of customers and increases visibility across your product range — all good things.

How To Build Successful Retail Partnerships: A Step-by-Step Guide

If you’ve worked in marketing for even a short while, it’s probably pretty clear why keeping your brand on good terms with retailers is so important. Whether online or...

3 of the Best Fashion Brand Collaborations

Collaborations between retailers and fashion brands are becoming increasingly common — and it’s easy to see why.

3 of the Best Brand Collaborations in the Beauty Industry

Brand collaboration takes place when two brands join forces to promote a product or service — and it can be really powerful. The best brand collaborations help both parties...

2023 Trends in the Global Economy: How Brands and Retailers Can Thrive

Uncertainty remains the watchword for brands and retailers. From supply chain challenges to logistic price shocks and overstock issues, the past several years have been a...

How Can Retailers and Brands Build Better Relationships? [Download]

The line between retailers and brands will continue to blur for consumers, making close collaboration essential to meet the needs of modern shoppers.

Collaborating Effectively: 5 Brand and Retail Best Practices

By working together to build strong, collaborative partnerships, brands and retailers can reach new audiences and boost sales.

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Augmented Reality in Retail: How (and Why) It Works

Convenience plays a huge part in shopping today. Consumers want a quick and easy way to try on clothes, visualize how furniture will look in their apartments, and generally...

Ecommerce Trends

Consumer Buying Behavior: How Have Spending Habits Changed in 2026?

The way shoppers move through the buying journey has shifted (again), and it’s not slowing down. Shopping isn’t just a thing people “do” anymore — it’s something that’s...

Consumer Research 2026

Brand Trust Makes 68% of Shoppers Pay More for Products — Here’s Why

The numbers are in: Customers will pay more for products from brands they trust. That is, 68% of them, according to Salsify’s "2026 Consumer Research" report.

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