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    Expert insights

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

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    Omnichannel Commerce Strategy
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    Ask Ecommerce Experts: Will COVID-19 Online Shopping Habits Remain?

    The only certainty within ecommerce right now: Consumers are buying online at an unprecedented rate. While the extent of impact for individual brands varies considerably...
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    Expert Insights
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    minute read

    Why Accelerating Digital Trends Must Shape Future Commerce Strategy

    Brand manufacturers can no longer rely on the commerce status quo. With recent upticks in online sales attributed to the ongoing COVID-19 crisis, brands must face a new...
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    Expert Insights
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    minute read

    MikMak Founder Rachel Tipograph Shares 3 Marketing Strategy Tips

    The ongoing COVID-19 crisis has fundamentally upended all aspects of our society, and most brand manufacturers have realized that any pre-year planning has essentially been...
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    Expert Insights
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    minute read

    The Digital Shelf and COVID-19, Part 2: How Brands Are Responding

    Over the past few weeks, our team has invested an extraordinary amount of time speaking with customers and prospects to understand how this crisis is impacting business. We...
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    Expert Insights
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    minute read

    The Digital Shelf and COVID-19, Part 1: A Pivotal Moment

    For too long, ecommerce budgets have been spread thin, forcing ecommerce leaders to make tactical investments that cannot scale. In my years of working with these leaders, I...
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    Omnichannel Commerce Strategy
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    minute read

    Put Together The Right Ecommerce Team

    It’s no secret that to win online you need a strong team supporting the company’s ecommerce efforts. Everything related to product content, from its creation, management,...
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    Omnichannel Commerce Strategy
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    minute read

    How to Adapt to the Shift in B2B Commerce

    Amazon Business saw annual revenue of $10 billion this year, up from $1 billion in 2015, the year it launched. Amazon’s ability to grow its B2B business at such a rapid pace...
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    Expert Insights
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    minute read

    Ask An Expert: 5 Steps to Take for a Successful Project

    When Q4 starts, businesses are cementing plans for the upcoming year - determining what their goals are, submitting budgets and making decisions as to what projects to...
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    Expert Insights
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    minute read

    Sales Impact of Product Content

    For brands selling their products online, finding the right balance between optimizing product content and page conversions can be difficult. This balance becomes even harder...
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