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Ecommerce trends

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

Ecommerce Trends

What Are Inclusive Design Products?

From an ethical perspective, it’s clear that adopting an inclusive outlook is the right thing to do. What may surprise you, however, are the wide-ranging strategic advantages...

Ecommerce Trends

How Could AI Support Pricing, Demand Forecasting, and Inventory Planning?

Artificial intelligence (AI) has made the move to mainstream. What began as proof-of-concept now underpins familiar functions such as predictive text and TV show...

Ecommerce Pulse Report Shares Top Consumer Research, Expert Insights, and Milestones for Q4 2024 [DOWNLOAD]

Put lightly, the fourth quarter (Q4) is busy for brands, retailers, and consumers. The holiday season can make or break brands (and really anyone in this trio) in numerous...

Ecommerce Trends

What Is Inclusive Marketing?

Sometimes marketing isn’t just about memorable slogans or eye-catching visuals, but speaking a language that all of your potential customers can appreciate — and it’s at...

Ecommerce Trends

‘Just an Owl Tryna Vibe’: What Brands Can Learn From Duolingo’s Viral Social Media Marketing Strategy

An effective social media marketing strategy is all about entertaining and informing your customers while maintaining a distinctive, relatable “vibe.” And these days, few are...

Omnichannel Commerce Strategy

5 Ecommerce Strategies for a Successful Back-to-School Shopping Season

As summer winds down, many retailers look toward Black Friday, Cyber Monday, and the impending winter shopping season. But there’s still one major shopping event standing in...

Ecommerce Trends

Cyber Week, Cyber Monday, and Black Friday Trends: How Excited Are Shoppers This Year?

Black Friday originated in the U.S. and has since spread to other countries, including the U.K., Australia, Canada, and Germany. Black Friday trends and success also spurred...

Where Do Holiday Shoppers Turn for Gift Inspiration — and What Do They Plan To Buy This Year?

It’s not exactly breaking news that the holiday shopping season remains the most important time of the year for brands and retailers — with consistently growing potential...

Ecommerce Trends

Holiday Shopping Season: When Will Holiday Shoppers Start Spending?

To a child who learns about the world primarily from cartoons, it’s easy to mistakenly conclude that encounters with quicksand, falling anvils, and mysterious treasure maps...

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Omnichannel Commerce Strategy

Trend Forecasting: Top 10 Consumer Trends To Watch in 2024

There’s a common misconception about trends: They don’t just appear out of thin air.

Omnichannel Commerce Strategy

Gen Z vs. Gen Alpha: What Do They Want From Brands?

In the blink of an eye, our two youngest generations, Generation Z (Gen Z) and Generation Alpha (Gen Alpha), are now at the helm of making important purchasing decisions.

Omnichannel Commerce Strategy

5 Essential Ecommerce Team Roles and Responsibilities

Brands must have the right strike team in place to reach ecommerce success. Managing a successful business requires a team with extensive industry experience, strategic...

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