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    Ecommerce trends

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Ecommerce Trends
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    9 minute read

    How Shoppers Determine Product Quality and Value

    Considering the wide-ranging economic pressures facing online shoppers today, it’s easy to forget that most aren't simply choosing the cheapest options by default.
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    Ecommerce Trends
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    9 minute read

    Shaping Your 2026 Social Media Strategy: Who Still Shops Social? Plus, the Latest in Influencer and Live-Shopping Trends

    According to Precedence Research , the social commerce market is expected to reach nearly $27 trillion by 2034. This makes social media still one of the most effective...
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    Ecommerce Trends
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    11 minute read

    How AI Shopping Is Affecting B2B Buying Behavior and Loyalty Across Audience Groups

    AI is big business, and offers an opportunity for B2B brands — if they can get it right.
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    Ecommerce Marketing
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    16 minute read

    Millennials vs. Gen X: What Do They Want From Brands?

    Millennials, born between 1981 and 1996, and Generation X (Gen X), born between 1965 and 1980, have experienced the digital world in completely different ways, and it’s...
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    Ecommerce Trends
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    10 minute read

    How Legacy Brands Can Appeal to New Audiences

    Legacy brands begin with advantages that most companies would kill for: name recognition, built-in trust, and a proven history of delivering on customer expectations.
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    Ecommerce Trends
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    12 minute read

    5 Tips To Help Brands Reach Increasingly Budget-Conscious Shoppers

    Shoppers aren’t spending like they used to, and it’s not because they don’t want to.
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    Product Page Optimization
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    10 minute read

    Why Do Shoppers Consider Images and Videos the Most Important Product Page Elements?

    Shoppers’ brains weren’t designed to make purchasing decisions from a handful of pixelated thumbnails. But in 2026, a surprising number of customer journeys still expect...
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    Social Commerce
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    10 minute read

    Curated Commerce: How Shopping Apps Can Boost Sales

    You already have to choose what’s for dinner every night (for the rest of your life), and sometimes the thought of making one more decision — even a small one — can cause...
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    Ecommerce Trends
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    13 minute read

    The State of Secondhand Shopping: Circular Commerce Trends and Consumer Insights

    If it feels like everyone you know is suddenly more careful with their spending, it’s because they are. Shoppers are feeling the ripple effects of global trade shifts, and...
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