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    Ecommerce trends

    Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

    Product Page Optimization
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    8 minute read

    Updating Your Ecommerce Product Content During and After the Holidays

    Ask any successful ecommerce company how to win the holiday season, and part of their answer will likely include preparing early.
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    Ecommerce Trends
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    11 minute read

    Why More Consumers Lean Brand Agnostic and How To Win Them Back

    Salsify’s “Ecommerce Pulse Report: Q4 2025” found that 72% of shoppers have bought a product from a new brand instead of their typical go-to in the past year.
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    Ecommerce Trends
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    12 minute read

    Research Spotlight: Buying Behavior Trends of Food and Beverage Online Shoppers

    Buying journeys are complex, rarely moving from point A to point B without an alphabet soup of touchpoints in between.
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    Ecommerce Trends
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    10 minute read

    The Price vs. Brand Trust Paradox: Why 87% of Shoppers Will Pay More for Trusted Brands Despite Price Sensitivity

    While cost remains a top priority for consumers — 55% say they’ll choose a different brand over their go-to for a better price or promotion — Salsify’s “Ecommerce Pulse...
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    Ecommerce Trends
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    11 minute read

    How To Drive Brand Advocacy in the Era of Consumer Social Responsibility

    Shoppers aren’t the same as they were even a few years ago. They’re more value-driven, more outspoken, and far less likely to stick with one “go-to” brand just because it’s...
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    Ecommerce Research and Data
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    8 minute read

    New Consumer Research: How Will Shopper Spending Habits Change in 2026?

    It’s fair to say the past few years have been anything but steady for ecommerce.
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    Ecommerce Technology
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    13 minute read

    Ecommerce AI: What Does 'Google Zero' Mean for Brands?

    If you’re an ecommerce-focused brand, it probably feels like artificial intelligence (AI) has pitched a tent in your home office, altering how your marketing team looks at...
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    Ecommerce Trends
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    6 minute read

    How Spin Master Anticipates and Adapts to Consumer Behavior Changes

    Ecommerce changes fast — and the changes don’t stop coming: One month, demand may show up in places you’d never expect. Next, a new channel or platform might force you to...
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    Ecommerce Trends
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    12 minute read

    Nestlé and Allume Share Digital Shelf Lessons for Winning Over Modern Shoppers

    The pressure to adapt is already here.
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