Digital shelf summit 2025

Gain the latest tips, industry trends, and actionable ecommerce insights to help you stand out on the digital shelf.

Digital Shelf Summit 2025

Omnichannel Shopper Loyalty That Lasts: firstmovr and Wellness Pet Share Strategies for Building Unbreakable Customer Bonds

At the 2025 Digital Shelf Summit, Chris Perry, chief learning officer and co-founder at firstmovr, and Jill Rourke, former director of omnichannel marketing for ecommerce at...

Food and Beverage Brands

6 minute read

Integrated Data Strategies: Mondelēz and PepsiCo Leaders Share How Holistic Insights Drive Omnichannel Growth

If your team is still optimizing content in a vacuum, reacting to sales weeks after they happen, or relying on spreadsheets to route supply, it may be high time for a...

Digital Shelf Summit 2025

5 minute read

How Helzberg Diamonds Achieved Digital Transformation — and Boosted Ecommerce Results

If you’ve ever lost half a day chasing down product images buried in Dropbox folders, spreadsheets, or someone else’s inbox from 2021, you might want to read on.

Product Page Optimization

14 minute read

Product Content Quality: Kroger and Grainger Share Strategies To Transform Customer Experience and Drive Loyalty

Great content doesn’t just look good. It helps customers make confident buying decisions.

Digital Shelf Summit 2025

10 minute read

Retail Media Optimization: NielsenIQ and Skai Share Strategies To Align Insights With Campaign Activation

Retail media is a top priority for brands. According to the State of Retail Media 2025 report, 92% of companies rank this marketing channel as the most important. Challenges...

Digital Shelf Summit 2025

8 minute read

Content Automation Strategies: PepsiCo and Kids2 Share Scalable Tactics To Speed Content Creation and Drive Sales

At Salsify’s 2025 Digital Shelf Summit (DSS) in New Orleans, ecommerce leaders from across the globe gathered to discuss keeping up with the ever-growing demands of the...

Digital Shelf Summit 2025

6 minute read

Ecommerce Leaders: PepsiCo Shares Strategies for Leading Transformation and Growth

Consumers remain largely optimistic about the economy but still plan to spend less across many discretionary categories, according to McKinsey & Company.

Omnichannel Commerce Strategy

8 minute read

Driving Omnichannel Retail Success: The Coca-Cola Company Breaks Down Why Tech, Teamwork, and Trusted Content Work

Delivering consistent, accurate product content across the entire shopper journey, from digital discovery to in-store shelves, is no longer a nice-to-have. It’s a must-have...

Ecommerce Marketing

9 minute read

Driving Ecommerce Strategy Success: Russ Dieringer of Stratably Reveals How Brands Can Stay Competitive in a Fragmented Retail Landscape

The retail word of the year for 2025 isn’t “omnichannel,” “inflation,” or even “tariffs.”

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Salsify

15 minute read

Augmented Reality in Retail: How (and Why) It Works

Convenience plays a huge part in shopping today. Consumers want a quick and easy way to try on clothes, visualize how furniture will look in their apartments, and generally...

Ecommerce Trends

8 minute read

The Top 10 Consumer Trends To Watch in 2025

Consumers aren’t consistent. What they like, what they want, and what they’re willing to purchase changes in response to social, economic, and demographic factors.

Omnichannel Commerce Strategy

13 minute read

What Is a Lifestyle Brand? (With Examples of Winning Strategies)

Consumers are increasingly looking for brands that resonate with their interests and tastes. For example, aesthetics labeled “eclectic grandpa” (the name speaks for itself)...

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